Pay TV phase three document - Stakeholders - Ofcom

Pay TV phase three document – non-confidential version
Figure 26 Summary of movie windows in the UK, 2009
Source: Screen Digest – see Annex 11 to the First Pay TV Consultation, Figure 2
4.273 Figure 27 summarises trends in revenues associated with different film formats and
windows. It shows that demand for movies across all formats appears to have
declined, though with some changes in demand between the different formats. We
observe:
110
Window Time of start of window
(after cinema release)
Cinema release N/A
DVD rental 4 months
DVD retail 4 months
VoD / PPV 6 to 7.5 months
Internet download 6 to 7.5 months
Pay TV subscription channels 12 months
FTA channels 24 to 27 months
� Revenues from over the counter DVD rentals are falling sharply, but this is partly
offset by increases in PPV and online DVD rentals.
� There has been a small decline in revenues associated with films on TV.
According to Screen Digest the value of the FTA window appears to be broadly
flat over the period 208 .
208 See figure 10 of Annex 11 to Ofcom’s First Pay TV consultation.