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Proceedings of the 12th European Conference on Knowledge ...

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2. The PUS-project<br />

Anandasivakumar Ekambaram and Agnar Johansen<br />

The PUS-project had an ambiti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> focusing <strong>on</strong> leadership and culture c<strong>on</strong>nected to practical<br />

management <str<strong>on</strong>g>of</str<strong>on</strong>g> uncertainty in major public and private projects. Lot <str<strong>on</strong>g>of</str<strong>on</strong>g> work was d<strong>on</strong>e <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> issue <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

uncertainty analysis both in Norway and abroad, and much <str<strong>on</strong>g>of</str<strong>on</strong>g> this kind <str<strong>on</strong>g>of</str<strong>on</strong>g> work was carried out in <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

early phase ("fr<strong>on</strong>t end loading") <str<strong>on</strong>g>of</str<strong>on</strong>g> projects. But, <str<strong>on</strong>g>the</str<strong>on</strong>g>re was less research <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> issue <str<strong>on</strong>g>of</str<strong>on</strong>g> how to<br />

manage opportunities and threats in a project’s life cycle in a practical manner. Fur<str<strong>on</strong>g>the</str<strong>on</strong>g>r more, <str<strong>on</strong>g>the</str<strong>on</strong>g>re<br />

was not much research <strong>on</strong> how and what <str<strong>on</strong>g>the</str<strong>on</strong>g> project owner role should be with respect to<br />

management <str<strong>on</strong>g>of</str<strong>on</strong>g> uncertainty; from <str<strong>on</strong>g>the</str<strong>on</strong>g> very start <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> project to <str<strong>on</strong>g>the</str<strong>on</strong>g> phase where <str<strong>on</strong>g>the</str<strong>on</strong>g> intended<br />

benefits <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> projects are realised. PUS had an ambiti<strong>on</strong> to shed light <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> owner's role related to<br />

uncertainty management throughout <str<strong>on</strong>g>the</str<strong>on</strong>g> project life cycle. The project had a keen interest in<br />

influencing large organizati<strong>on</strong>s’ thinking patterns and acti<strong>on</strong>s associated with identificati<strong>on</strong> and<br />

management <str<strong>on</strong>g>of</str<strong>on</strong>g> uncertainty elements in projects.<br />

The idea to start up <str<strong>on</strong>g>the</str<strong>on</strong>g> PUS-project was appeared in 2005, and <str<strong>on</strong>g>the</str<strong>on</strong>g> project was started in January<br />

2006. The project was collaborated with <str<strong>on</strong>g>the</str<strong>on</strong>g> Research Council <str<strong>on</strong>g>of</str<strong>on</strong>g> Norway and Norwegian Center <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

Project Management (NSP). The main industrial partners <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> project were:<br />

Statoil (an internati<strong>on</strong>al energy company with operati<strong>on</strong>s in 34 countries, headquartered in<br />

Norway),<br />

Norwegian Directorate <str<strong>on</strong>g>of</str<strong>on</strong>g> Public C<strong>on</strong>structi<strong>on</strong> and Property Management (Statsbygg),<br />

Telenor (<strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> world’s largest mobile operators with 33 200 employees worldwide,<br />

headquartered in Norway)<br />

Norwegian Armed Forces (Forsvaret)<br />

Norwegian Public Roads Administrati<strong>on</strong> (Statens vegvesen)<br />

Norwegian Nati<strong>on</strong>al Rail Administrati<strong>on</strong> (Jernbaneverket)<br />

Apart from <str<strong>on</strong>g>the</str<strong>on</strong>g>se main industrial partners, o<str<strong>on</strong>g>the</str<strong>on</strong>g>r Norwegian organizati<strong>on</strong>s were also involved in <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

PUS-project. The project’s cost frame was around 30 milli<strong>on</strong> Norwegian kr<strong>on</strong>er (NOK) (ca 3.8 milli<strong>on</strong><br />

EURO). This frame included spin-<str<strong>on</strong>g>of</str<strong>on</strong>g>f projects and own efforts.<br />

3. Theoretical background<br />

In this secti<strong>on</strong>, we shall present <str<strong>on</strong>g>the</str<strong>on</strong>g>ories that are relevant to this paper. In this regard, <str<strong>on</strong>g>the</str<strong>on</strong>g> following<br />

aspects are described:<br />

• <strong>Knowledge</strong> management<br />

• The role <str<strong>on</strong>g>of</str<strong>on</strong>g> project owner<br />

3.1 <strong>Knowledge</strong> management<br />

There are several definiti<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge management. Our intensi<strong>on</strong> here is not to present different<br />

definiti<strong>on</strong>s. We shall present a major categorizati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge and a definiti<strong>on</strong> that we c<strong>on</strong>sider<br />

with respect to this paper.<br />

There are two major perspectives that can be associated with <str<strong>on</strong>g>the</str<strong>on</strong>g> topic <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge management<br />

(Hislop, 2009). They are:<br />

Objective perspective: This perspective c<strong>on</strong>siders knowledge as an object and incorporates a<br />

positivistic philosophy. Applicati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> informati<strong>on</strong> technology traditi<strong>on</strong>ally tends to approach<br />

knowledge management from this perspective.<br />

Practice-based perspective: This perspective c<strong>on</strong>siders that knowledge is embedded in practice<br />

and is socially c<strong>on</strong>structed. And hence, <str<strong>on</strong>g>the</str<strong>on</strong>g> approach suggests that it is not possible to c<strong>on</strong>sider<br />

knowledge as objective “facts”, completely free from <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>text.<br />

In this paper, we shall c<strong>on</strong>sider <str<strong>on</strong>g>the</str<strong>on</strong>g> following definiti<strong>on</strong>, given by Davenport et al. (1998):<br />

Davenport et al. (1998, page 5) say<br />

<strong>Knowledge</strong> is a fluid mix <str<strong>on</strong>g>of</str<strong>on</strong>g> framed experience, values, c<strong>on</strong>textual informati<strong>on</strong> and expert<br />

insight that provides a framework for evaluating and incorporating new experiences and<br />

informati<strong>on</strong>. It originates and is applied in <str<strong>on</strong>g>the</str<strong>on</strong>g> minds <str<strong>on</strong>g>of</str<strong>on</strong>g> knowers. In organizati<strong>on</strong>s, it <str<strong>on</strong>g>of</str<strong>on</strong>g>ten<br />

becomes embedded not <strong>on</strong>ly in documents or repositories but also in organizati<strong>on</strong>al<br />

routines, processes, practices and norms.<br />

260

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