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Proceedings of the 12th European Conference on Knowledge ...

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Radwan Kharabsheh, Ihab Magableh and Sukina Sawadha<br />

Because <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> importance <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> different dimensi<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> OP, <str<strong>on</strong>g>the</str<strong>on</strong>g> study examined <str<strong>on</strong>g>the</str<strong>on</strong>g> impact <str<strong>on</strong>g>of</str<strong>on</strong>g> KMPs<br />

<strong>on</strong> each <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> different dimensi<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> OP. While KMPs had a positive and significant <strong>on</strong> each<br />

dimensi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> OP, <str<strong>on</strong>g>the</str<strong>on</strong>g> highest impact was <strong>on</strong> new product success followed by financial performance.<br />

This is c<strong>on</strong>sistent with findings <str<strong>on</strong>g>of</str<strong>on</strong>g> Almashari’s et. al. (2002) and Kiessling et. al. (2009) who found that<br />

KMPs have a positive impact <strong>on</strong> new product success. This is also c<strong>on</strong>sistent with <str<strong>on</strong>g>the</str<strong>on</strong>g> findings <str<strong>on</strong>g>of</str<strong>on</strong>g> Ho<br />

(2009) who found a positive and direct relati<strong>on</strong>ship between KM and financial performance and Zack<br />

et. al. (2009) who found a direct relati<strong>on</strong>ship between KMPs and OP but not a direct relati<strong>on</strong>ship with<br />

between KMPs and financial performance.<br />

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