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Proceedings of the 12th European Conference on Knowledge ...

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Tiit Elenurm<br />

Table 1: Ranking <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge management prerequisites 2001-2004 and 2006-2010<br />

Prerequisites <str<strong>on</strong>g>of</str<strong>on</strong>g> efficient<br />

knowledge management<br />

Free circulati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> informati<strong>on</strong><br />

Employees are able to combine<br />

different sources <str<strong>on</strong>g>of</str<strong>on</strong>g> informati<strong>on</strong><br />

(2001-2003 – integrati<strong>on</strong><br />

between databases <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

headquarters and partners)<br />

Virtual databases/knowledge<br />

bases, Intranet and colleagues<br />

are more valuable sources <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

informati<strong>on</strong> than paper<br />

documents<br />

The informati<strong>on</strong> search and<br />

retrieval system is used<br />

efficiently<br />

Informati<strong>on</strong> about <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

competencies <str<strong>on</strong>g>of</str<strong>on</strong>g> all members <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> organisati<strong>on</strong> is accessible<br />

<strong>on</strong> electr<strong>on</strong>ic yellow pages (staff<br />

accounting cards)<br />

Employees have recognised<br />

fields where <str<strong>on</strong>g>the</str<strong>on</strong>g>ir expert<br />

knowledge can support o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs<br />

Special virtual project<br />

workrooms have been created<br />

for project teams<br />

Virtual informati<strong>on</strong> processing<br />

and knowledge sharing tools are<br />

used actively<br />

Promoting informati<strong>on</strong> sharing<br />

between colleagues is linked to<br />

b<strong>on</strong>us schemes<br />

Trust between employees as a<br />

basis for knowledge sharing<br />

2001<br />

(31)<br />

2002<br />

(529<br />

Year<br />

(number <str<strong>on</strong>g>of</str<strong>on</strong>g> organizati<strong>on</strong>s)<br />

2003 2004 2006 2007 2008<br />

(12) (20) (37) (43) (14)<br />

2009<br />

(22)<br />

2010<br />

(22)<br />

II II VI X III III IV II<br />

IV V IV IX VII -<br />

VIII<br />

III IV VII V III<br />

VII-VIII VI V X V<br />

X IX X VIII VII -<br />

VIII<br />

VIII VIII VIII IV<br />

II X X<br />

IV V -<br />

VI<br />

IX<br />

VI VIII<br />

X IX VII X<br />

VII-VIII VII VIII IV I I I III III<br />

VII-VIII<br />

VIII IX VII VI VI -<br />

VII<br />

IX X VI II IV<br />

II III III I IX<br />

V I I III II<br />

Remark: priority rankings from highest (I) to lowest (X)<br />

IX V -<br />

VI<br />

VII IX VII<br />

I VI<br />

V IV II V<br />

VI -<br />

VII<br />

II V I<br />

5. A framework for creating knowledge management development visi<strong>on</strong><br />

After giving individual ratings to knowledge management prerequisites <str<strong>on</strong>g>the</str<strong>on</strong>g> typology <str<strong>on</strong>g>of</str<strong>on</strong>g> organisati<strong>on</strong>s<br />

by Nurmi (1999) was presented to participants, and <str<strong>on</strong>g>the</str<strong>on</strong>g>y had to select from <str<strong>on</strong>g>the</str<strong>on</strong>g> four quadrants <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

Table 2 <str<strong>on</strong>g>the</str<strong>on</strong>g> <strong>on</strong>e that best characterizes <str<strong>on</strong>g>the</str<strong>on</strong>g> present strategic positi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g>ir organisati<strong>on</strong>.<br />

Borderlines between <str<strong>on</strong>g>the</str<strong>on</strong>g>se four spaces <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> matrix are indeed c<strong>on</strong>diti<strong>on</strong>al. Some organisati<strong>on</strong>s are<br />

engaged in producing know-how through new product development, but <str<strong>on</strong>g>the</str<strong>on</strong>g>y also anticipate or even<br />

try to create new client needs or re-define client segments. Group discussi<strong>on</strong>s were c<strong>on</strong>ducted to<br />

clarify features <str<strong>on</strong>g>of</str<strong>on</strong>g> organic versus mechanistic organisati<strong>on</strong>s, <str<strong>on</strong>g>the</str<strong>on</strong>g> four value creati<strong>on</strong> paths in Table 2<br />

and <str<strong>on</strong>g>the</str<strong>on</strong>g>ir possible links with strategic priorities and challenges <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge management<br />

development. Each participant had to specify <str<strong>on</strong>g>the</str<strong>on</strong>g> present and future positi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> his/her organisati<strong>on</strong> in<br />

<strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> four quadrants or to explain why <str<strong>on</strong>g>the</str<strong>on</strong>g> organisati<strong>on</strong> had features <str<strong>on</strong>g>of</str<strong>on</strong>g> more than <strong>on</strong>e quadrant.<br />

The next step was forming teams <str<strong>on</strong>g>of</str<strong>on</strong>g> master’s students who had positi<strong>on</strong>ed <str<strong>on</strong>g>the</str<strong>on</strong>g>ir organisati<strong>on</strong> in <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

same way in table 2 or had, for o<str<strong>on</strong>g>the</str<strong>on</strong>g>r reas<strong>on</strong>s, a similar knowledge management development<br />

agenda. Each team was asked to choose <strong>on</strong>e team member in order to create a knowledge<br />

management development visi<strong>on</strong> for his/her organisati<strong>on</strong>. In this process team members had to align<br />

279

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