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Proceedings of the 12th European Conference on Knowledge ...

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Zoltán Gaál et al<br />

Regarding <str<strong>on</strong>g>the</str<strong>on</strong>g> definiti<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge sharing, it is mainly described as an activity during which<br />

informati<strong>on</strong> or o<str<strong>on</strong>g>the</str<strong>on</strong>g>r important c<strong>on</strong>tents are shared (Bartol, Srivastava 2002; Möller, Svahn 2004;<br />

Kocsis 2004; Li 2010). The approach <str<strong>on</strong>g>of</str<strong>on</strong>g> Bartol and Srivastava (2002) c<strong>on</strong>tains informati<strong>on</strong> as an<br />

element <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge sharing and defines it as <str<strong>on</strong>g>the</str<strong>on</strong>g> acti<strong>on</strong> in which relevant informati<strong>on</strong> are diffused<br />

by employees to o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs across <str<strong>on</strong>g>the</str<strong>on</strong>g> organizati<strong>on</strong>. Möller and Svahn (2004:220) emphasize that<br />

knowledge sharing is “sharing not <strong>on</strong>ly codified informati<strong>on</strong>, such as producti<strong>on</strong> and product<br />

specificati<strong>on</strong>s, delivery and logistics informati<strong>on</strong>, but also management beliefs, images, experiences,<br />

and c<strong>on</strong>textualized practices such as business-process development”. Kocsis (2004:41) defines<br />

knowledge sharing as “<str<strong>on</strong>g>the</str<strong>on</strong>g> activity <str<strong>on</strong>g>of</str<strong>on</strong>g> individuals following <str<strong>on</strong>g>the</str<strong>on</strong>g>ir self-interest”. The sharing <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

knowledge is also defined by Li (2010:40) as an activity, but “in which participants are involved in <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

joint process <str<strong>on</strong>g>of</str<strong>on</strong>g> c<strong>on</strong>tributing, negotiating and utilizing knowledge”.<br />

After reviewing <str<strong>on</strong>g>the</str<strong>on</strong>g>se definiti<strong>on</strong>s it can be seen that n<strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g>m deal with middle managers and <str<strong>on</strong>g>the</str<strong>on</strong>g>y<br />

also lack in certain elements that are important regarding <str<strong>on</strong>g>the</str<strong>on</strong>g> knowledge sharing <str<strong>on</strong>g>of</str<strong>on</strong>g> middle managers.<br />

This has inspired us to create our own definiti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge sharing from <str<strong>on</strong>g>the</str<strong>on</strong>g> combinati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

above menti<strong>on</strong>ed <strong>on</strong>es. Thus this research defines knowledge sharing as a two-way process (giving<br />

and receiving knowledge) between <str<strong>on</strong>g>the</str<strong>on</strong>g> knowledge giver(s) and <str<strong>on</strong>g>the</str<strong>on</strong>g> knowledge receiver(s) who as<br />

participants <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge sharing exchange <str<strong>on</strong>g>the</str<strong>on</strong>g> knowledge found in <str<strong>on</strong>g>the</str<strong>on</strong>g>ir minds or <str<strong>on</strong>g>the</str<strong>on</strong>g> knowledge<br />

found in electr<strong>on</strong>ic or paper documents fur<str<strong>on</strong>g>the</str<strong>on</strong>g>rmore knowledge sharing can occur at <str<strong>on</strong>g>the</str<strong>on</strong>g> same time<br />

when <str<strong>on</strong>g>the</str<strong>on</strong>g> participants are present or at different times when <str<strong>on</strong>g>the</str<strong>on</strong>g>y make <str<strong>on</strong>g>the</str<strong>on</strong>g>ir knowledge explicit.<br />

2.2 Measurement <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge management maturity and knowledge sharing<br />

The existing knowledge management maturity models can be categorized into two groups, depending<br />

<strong>on</strong> whe<str<strong>on</strong>g>the</str<strong>on</strong>g>r <str<strong>on</strong>g>the</str<strong>on</strong>g>y are based <strong>on</strong> S<str<strong>on</strong>g>of</str<strong>on</strong>g>tware Engineering Institute’s (SEI) Capability Maturity Model (CMM)<br />

or not. In <str<strong>on</strong>g>the</str<strong>on</strong>g> CMM, five levels <str<strong>on</strong>g>of</str<strong>on</strong>g> maturity are defined and each level is described by a unique set <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

characteristics. Examples <str<strong>on</strong>g>of</str<strong>on</strong>g> CMM-based knowledge management maturity models are Siemens’<br />

KMMM, Paulzen and Perc’s (2002) <strong>Knowledge</strong> Process Quality Model. N<strong>on</strong>-CMM-based<br />

knowledge management maturity models c<strong>on</strong>tain examples <str<strong>on</strong>g>of</str<strong>on</strong>g> KPMG’s (2000) <strong>Knowledge</strong> Journey,<br />

Klimko’s (2001) KMMM, TATA C<strong>on</strong>sultancy Services’ 5iKM3 KMMM (Mohanty, Chand 2004), and<br />

WisdomSource’s (2004) K3M. These models mainly evaluate <str<strong>on</strong>g>the</str<strong>on</strong>g> maturity levels <str<strong>on</strong>g>of</str<strong>on</strong>g> organizati<strong>on</strong>s and<br />

not individuals, thus <str<strong>on</strong>g>the</str<strong>on</strong>g>y cannot be used in our research. Fur<str<strong>on</strong>g>the</str<strong>on</strong>g>rmore <str<strong>on</strong>g>the</str<strong>on</strong>g>y describe steps <str<strong>on</strong>g>of</str<strong>on</strong>g> growth<br />

and if <str<strong>on</strong>g>the</str<strong>on</strong>g>se are achieved by <str<strong>on</strong>g>the</str<strong>on</strong>g> organizati<strong>on</strong>s <str<strong>on</strong>g>the</str<strong>on</strong>g>n <str<strong>on</strong>g>the</str<strong>on</strong>g>y can reach <str<strong>on</strong>g>the</str<strong>on</strong>g>ir knowledge management<br />

development (Khatibian et al. 2010).<br />

The majority <str<strong>on</strong>g>of</str<strong>on</strong>g> studies have measured individual knowledge sharing from <str<strong>on</strong>g>the</str<strong>on</strong>g> point <str<strong>on</strong>g>of</str<strong>on</strong>g> view <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

willingness (or intenti<strong>on</strong>) <str<strong>on</strong>g>of</str<strong>on</strong>g> employees towards knowledge sharing or investigated self-reported<br />

knowledge sharing behaviours (Bock et al. 2005; Lin 2007; Jiacheng et al. 2010). From an o<str<strong>on</strong>g>the</str<strong>on</strong>g>r point<br />

<str<strong>on</strong>g>of</str<strong>on</strong>g> view it can be seen that certain knowledge sharing studies have been c<strong>on</strong>ducted from<br />

organizati<strong>on</strong>al perspective (Yang, Chen 2007; Bosua, Scheepers 2007; Lin 2008) while o<str<strong>on</strong>g>the</str<strong>on</strong>g>rs from<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> behavioural perspective (Bock et al. 2005; Matzler et al. 2008; Chow, Chan 2008).<br />

Since <str<strong>on</strong>g>the</str<strong>on</strong>g>se researches did not investigate middle managers and <str<strong>on</strong>g>the</str<strong>on</strong>g>ir knowledge sharing our<br />

research focuses <strong>on</strong> this domain.<br />

3. Empirical study<br />

3.1 The purpose <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> research and <str<strong>on</strong>g>the</str<strong>on</strong>g> research questi<strong>on</strong><br />

The purpose <str<strong>on</strong>g>of</str<strong>on</strong>g> this research has been to reveal <str<strong>on</strong>g>the</str<strong>on</strong>g> role <str<strong>on</strong>g>of</str<strong>on</strong>g> Hungarian middle managers in <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

maturity <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge sharing and how <str<strong>on</strong>g>the</str<strong>on</strong>g>ir role can be characterised.<br />

Regarding this purpose <str<strong>on</strong>g>the</str<strong>on</strong>g> following questi<strong>on</strong> needs to be answered:<br />

Questi<strong>on</strong>: Which comp<strong>on</strong>ents describe Hungarian middle managers’ maturity <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

knowledge sharing who work at medium-and large-sized enterprises?<br />

Using prior interviews <str<strong>on</strong>g>the</str<strong>on</strong>g> elements defining middle managers’ maturity <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge sharing are<br />

defined and examined in this research by categories called availability and <str<strong>on</strong>g>the</str<strong>on</strong>g> usefulness <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

knowledge.<br />

Availability to <strong>on</strong>e ano<str<strong>on</strong>g>the</str<strong>on</strong>g>r is measured as follows:<br />

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