Information and Knowledge Management using ArcGIS ModelBuilder

Michal Pivnička
When any information system is implemented, the peope play the most important role. Without them,
every attempt to implementation of information system fails. Management should not underestimate
the communication with people. Management muse persuade employee that the implementation of
information system (in this case Oracle Balanced Scorecard) is good for them (see chapter five). This
should prevent the reluctance to use the system.
Support of management is also very important to any change. Without this support any major change
cannot be done.
5. Main benefits for a company
Using the benefits from implementing the BSC in itself has great advantages. It is mainly to clarify the
business strategy across the company, alignment and communication objectives, providing feedback
to individual employees at all levels of corporate hierarchy. Use corporate information system to
support BSC brings more benefits, because it serves as a means empowering impact of corporate
BSC. Specific benefits can be:
Corporate strategy can be visible across entire company,
Outputs can be used by all employees,
People can monitor objectives,
People can better work together to solve problems,
Collaborative learning is encouraged,
Objectives can be cascaded at the level of individual worker,
Feedback to employees is provided,
Scorecards and relations among them are well-arranged,
The possibility of customization to individual users,
The role of employees in the company is clarified (a man can see how contributes to the vision
fulfilling),
The objective can be seen from many different perspectives (KPIs, dimensions),
The possibility of more detailed characterization of objectives,
Leadership is easier because manager can see problems and can offer help,
Data can be exported to Excel (the possibility of further analysis),
Ease of setting of scorecards (it is very important for designer).
To conclude, the benefits of Oracle BSC is that it allows the BSC to be a full-fledged management
tool - to better exploit its strengths and distribute relevant information across the company. Each
employee can see how he manages to fulfill the objectives. Designer could easily turn to respond to
requests from individual users (viewers) and adapted form of the information according to their needs.
6. Conclusion
In this paper attention has been paid to Balanced Scorecard methodology and its support through the
use of the Oracle Balanced Scorecard application. Utilizing this application simplifies Balanced
Scorecard methodology at all levels of management. Its advantages lie in relatively easy operation
and a wide range of options, which enable the proposed Balanced Scorecard transposition into a
business information system. Each individual can access data and information relating to their own
performance. However, care must be taken when designing a Balanced Scorecard. Without this,
benefits will be poor. Designing a Balanced Scorecard is the most important step and all persons
connected with it must be part of this process. The information system is only a mirror reflecting their
work. A strategy of good communication throughout the company is also essential and must include
communication between Designers producing Scorecards for entry onto the system and the individual
Viewers who will use the results of their labors. If these conditions are adhered to, the benefits of this
application are sure to positively impact on a company’s performance.
Acknowledgements
This work was supported by IGA UTB, project number IGA/58/FaME/11/D.
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