AIB 2012 Conference Proceedings - Academy of International ...

MONDAY
coordination of the R&D organization. We discuss implications for theory and practice and outline some
empirical methodologies to test these propositions. (For more information, please contact: Charles Dhanaraj,
Indiana University, USA: dhanaraj@iupui.edu)
Session: 2.1.5 - Competitive
Track: 3 - IB Theory, FDI, and Entry Mode
New Perspectives on Internationalization
Presented On: July 2, 2012 - 09:00-10:15
Chair: Klaus Meyer, China Europe International Business School
Dispersion of Internationalization and Firm Performance: A Contextualist Three-Stage Model
Pham Hoanh Son Nguyen, ESC Clermont Graduate School of Management
Tugrul Atamer, EMLYON Business School
Alain Charles Martinet, University Jean Moulin Lyon 3
The academic interest in the relationship between Internationalization and Performance (RIP) has grown
steadily during the last four decades. Based on different theories and methodological approaches, researchers
propose and confirm empirically RIP of various natures. Consequently, they have developed various alternative
approaches to model RIP such as negative, positive and linear, U standard and U inverted. In this context, the
three-stage model of Lu and Beamish (2004) and Contractor, Kundu and Hsu (2003), emerges as an integrator
model capable of reconciling other efforts to model RIP. However, this integrator model has, in our point of
view, two limitations: (1) the absence of the context of internationalization, in particular, the cultural and
institutional environment in the theoretical analysis and development; (2) the inability to show the nature of the
impact of dispersion of internationalization on performance. To overcome these limitations, we propose, in this
work, to use the dispersion of internationalization as a vector by which the context of internationalization is
incorporated into the analysis on the impact of degree of internationalization on performance. This research,
based on a sample of 69 large international French enterprises over 7 years, 2001-2007, contributes to RIP
research by providing the following new theoretical, empirical and methodological elements: (i) the three-stage
model applies not only to the relationships between the breadth of internationalization and performance, or the
depth of internationalization and performance, but also to the dispersion of internationalization and
performance; (ii) it is not only the degree of internationalization itself that explains the firm's performance but
also the context of internationalization. (For more information, please contact: Pham Hoanh Son Nguyen, ESC
Clermont Graduate School of Management, France: pham.nguyen@esc-clermont.fr)
Modeling the Speed of Internationalization: Examining the Different Modes of Internationalization According to
their Timing and Speed
Masahiro Kotosaka, University of Oxford
This research adopted an exploratory, case-based theorising approach and empirically examined the model of
forces influencing the speed of internationalization developed by Oviatt and McDougall (2005). This study
proposed a 4-by-4 matrix consisting of the time axis and the speed axis in order to compare the different modes
of internationalization. By treating timing and speed differently, this study discussed potential refinements to the
Oviatt and McDougall model, especially if it is to accommodate Born-again Global firms and International Small
Firms. This study contributes to the understanding of the two distinguishing factors of internationalization: the
timing and the speed. This paper argues the firm's competitive advantage, which is a result of access to the
knowledge, networks, and resource, works as the moderating force determining the speed of expansion,
together with the opportunity, enabling, motivating, and mitigating factors explained by Oviatt and McDougall's
AIB 2012 Conference Proceedings
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