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AIB 2012 Conference Proceedings - Academy of International ...

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TUESDAY<br />

This paper analyzes firm-level data to estimate the effects <strong>of</strong> real exchange rate movements on Canadian retail<br />

firms. Using comprehensive firm-level data for Canadian retailers from 1986 to 1997, a period characterized by<br />

a large appreciation and subsequent depreciation <strong>of</strong> the Canadian dollar, we are able to examine the impact <strong>of</strong><br />

exchange rate changes on firm size, pr<strong>of</strong>itability and survival. Our results indicate significant adverse effects <strong>of</strong><br />

a real Canadian currency appreciation primarily along the intensive margin (firm size measured by sales and<br />

employment) and pr<strong>of</strong>its. We find that the effects diminish for firms located farther away from the border and<br />

the rate at which the effects decline differs across different retail trade industries and the measures <strong>of</strong> firm<br />

performance. (For more information, please contact: Jen Baggs, University <strong>of</strong> Victoria, Canada:<br />

jenbaggs@uvic.ca)<br />

Do Multinational Corporations Flexibly Respond to Exchange Rate Fluctuations : A Tale <strong>of</strong> Two Korean MNCs<br />

Young-Ryeol Park, Yonsei University<br />

Sangcheol Song, Bryant University<br />

Gunae Choi, Rutgers University<br />

We examine in this study whether Korean multinational corporations (MNCs) in electronics and steel industries<br />

shift their production across their foreign subsidiaries located in different countries as exchange rates fluctuate.<br />

From a case study <strong>of</strong> two Korean MNCs (LG Electronics and POSCO), we find that even facing heightened<br />

production costs associated with host -country currency appreciation, Korean MNCs do not shift their production<br />

to less costly locations due to industrial characteristics, limited capacity, and high tariff barriers. We also find<br />

that they reduce the production costs internally, and they also negotiate the costs with employees and suppliers<br />

to adjust the production costs associated with appreciated currency. Our findings imply that certain industrial<br />

and environmental constraints make it difficult for MNCs to take the flexible actions that multinational –<br />

operational- flexibility perspective predicts. (For more information, please contact: Gunae Choi, Rutgers<br />

University, USA: choigunae@hotmail.com)<br />

The Financial Crisis and Cross-Border Perceptions <strong>of</strong> "Too Big to Fail"<br />

Raquel Oliveira, Central Bank <strong>of</strong> Brazil<br />

Rafael Felipe Schiozer, Fundação Getúlio Vargas<br />

Lucas Ayres Barros, University <strong>of</strong> São Paulo<br />

We examine how the perception <strong>of</strong> an implicit too-big-to-fail policy affects depositor behavior, exploring the<br />

exogenous shock caused by the international turmoil <strong>of</strong> late 2008 to the Brazilian banking system. We<br />

document a run to the systemically important banks during the crisis, and provide evidence that this movement<br />

is better explained by the depositors' perception <strong>of</strong> an implicit too-big-to-fail policy than by bank fundamentals.<br />

Nonfinancial firms' decision to run has greater economic importance, but institutional investors run more<br />

heavily. We also find that the share <strong>of</strong> deposits held by institutional investors affects the decision to run by<br />

other depositors. (For more information, please contact: Rafael Felipe Schiozer, Fundação Getúlio Vargas,<br />

Brazil: rafael.schiozer@fgv.br)<br />

Session: 3.1.9 - Competitive<br />

Track: 3 - IB Theory, FDI, and Entry Mode<br />

Risky Business<br />

Presented On: July 3, <strong>2012</strong> - 09:00-10:15<br />

Chair: Stephen Kobrin, University <strong>of</strong> Pennsylvania<br />

<strong>AIB</strong> <strong>2012</strong> <strong>Conference</strong> <strong>Proceedings</strong><br />

Page 196

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