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The Bourgeois Virtues: Ethics for an Age of Commerce

The Bourgeois Virtues: Ethics for an Age of Commerce

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78 chapter 2<strong>The</strong>odore Schultz, the inventor <strong>of</strong> the concept in economics, visited <strong>an</strong>Alabama farm family in the late 1940s, he wondered to the mother <strong>an</strong>dfather about their poverty in run-down hog pens <strong>an</strong>d <strong>an</strong> unpainted house.He told me that the mother replied in effect, “No, you are mistaken, Pr<strong>of</strong>essorSchultz. We are not poor. We are rich: we purposely r<strong>an</strong> down the farmin order to invest in the education <strong>of</strong> our four children, all the way throughcollege. That’s where our treasure is.”Like a college education, property in home ownership is a sign <strong>of</strong>middle-class status in the United States, a modern version <strong>of</strong> the Jeffersoni<strong>an</strong><strong>an</strong>d Rom<strong>an</strong> republic<strong>an</strong> idea <strong>of</strong> farm ownership as citizenship. <strong>The</strong> education<strong>an</strong>d the home are not literally inherited, at least (again) in fable. <strong>The</strong>yare bought during each bourgeois life, working <strong>for</strong> the mortgage, paying <strong>of</strong>fthe lo<strong>an</strong>s.With the workers the bourgeoisie shares a resentment <strong>of</strong> the Great <strong>an</strong>dGood, as they are called jeeringly in bourgeois Engl<strong>an</strong>d, <strong>an</strong>d shares <strong>an</strong>eagerness to read about their fall. <strong>The</strong> petite bourgeoisie especially, most <strong>of</strong>all in egalitari<strong>an</strong> places like Australia or America, regards the political orcorporate bosses as mafia dons, warlords, smooth-skinned thieves. Thus ashopkeeper in S<strong>an</strong>ta Fe describes the sales tax, as he calculates it, as “5 percent<strong>for</strong> the governor.” <strong>The</strong> hostility to their betters among the bourgeoisieis sometimes matched by a contempt <strong>for</strong> their inferiors, <strong>an</strong>d such a mix doeshave fascist possibilities. But the better <strong>an</strong>gels <strong>of</strong> the bourgeoisie are geniallypopulist, like Clarence the <strong>an</strong>gel to George Bailey the savings-<strong>an</strong>d-lo<strong>an</strong>b<strong>an</strong>ker in It’s a Wonderful Life.Equality, property, <strong>an</strong>d honorable verbal work, helping out with them<strong>an</strong>ual work at the crisis, these three abide. But the greatest <strong>of</strong> these is honorablework.

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