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Table 3-33Pre-Trip Traveler In<strong>for</strong>mationDissemination TechniquesTECHNIQUE• Internet• Telephone in<strong>for</strong>mation systems• Public in<strong>for</strong>mation campaign• Event and venue transportation guide• Kiosks• Television• Newspapers• Changeable massage signs• Highway advisory radio• Up-to-the-minute roadway in<strong>for</strong>mation(e.g., current traffic conditions andweather conditions)• Estimated <strong>travel</strong> time by different <strong>travel</strong>modes• Event in<strong>for</strong>mation such as times andschedules• Recommended speed/safety advisories• Scheduled roadway construction andmaintenance lane closures• On-street parking restrictions during theevent• Heavy vehicle restrictions• Expected delays leaving the eventIMPLEMENTATIONACTIVITIESImplementation activities mark a transitionphase between event operations planningand day-of-event activities. There<strong>for</strong>e, thephase involves both the event planning teamand traffic management team. This phaseincludes activities key to the success of any<strong>planned</strong> <strong>special</strong> event, including implementationplan development, stakeholder reviewand testing exercises, and personnel resourcemanagement and training. The underlyingobjectives of these activities are to: (1) improvethe efficiency of traffic managementplan deployment and (2) increase trafficmanagement team preparedness. In turn,this creates a more responsive traffic managementteam and fluid team operation, thustranslating to better transportation systemper<strong>for</strong>mance on the day-of-event.Implementation PlanAn implementation plan details the actionsrequired to put a traffic management planinto effect on the day-of-event. Its purposeis to: (1) define personnel assignments thatindicate the roles and responsibilities of individualtraffic management team personnelon the day-of-event, (2) describe a scenariobased,operations game plan at the management-level,and (3) communicate instructionsand organize personnel at the fieldlevel.It is intended <strong>for</strong> use by individualtraffic management team personnel at thecommand post and in the field. While thetraffic management plan indicates how traffic,parking, and pedestrian operations willbe managed, the implementation plan describesthe what, when, and where in termsof personnel and equipment resource deploymentneeded to execute traffic managementplan provisions.Table 3-34 presents an implementation planchecklist. All <strong>planned</strong> actions, even if notexplicitly noted in the table, must includewhat, when, and where instructions. Formulti-day or multi-venue <strong>events</strong>, traffic controlstrategies and resource deployment canbe organized through matrices <strong>for</strong> easy reference.Review and TestingReview and testing allows the traffic managementteam to identify potential limitationsof the traffic management plan prior tothe day-of-event. With stakeholder agenciesrepresenting various jurisdictions and disciplines,review and testing promotes trafficmanagement team coordination and in-3EVENT PROFILE POST-EVENT ACTIVITIES DAY-OF-EVENT ACTIVITIES ADVANCE PLANNINGOVERVIEW3-47

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