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• Traffic control is to be provided at variouslocations, such as, narrow roadsegments, intersections, and starting orending points.• Only properly trained or certificatedpersonnel (by a training program approvedby the Commissioner of the Cali<strong>for</strong>niaHighway Patrol) are to handle thetraffic control responsibilities.• Traffic controllers shall wear orangevests and utilize a "Stop/Slow" paddle.• Advance warning signs shall be placed,well in advance of any personnel and theevent, to alert oncoming vehicles of thesupplemental traffic control and theevent.• Traffic controllers will avoid delays orback up of traffic onto primary Countyroadways such that "grid-lock" does nothappen; waits of more than two minutesare excessive and will not be allowed.• Adjacent driveways to neighboring businessesand residences will not beblocked.FundingPublic agencies recover costs incurred inproviding services during the event operationsplanning phase and resources on theday-of-event through event organizer feesand other funding mechanisms. Table 4-12lists <strong>special</strong> event permit application fees <strong>for</strong>a select number of jurisdictions across thecountry. Table 4-13 describes five differentapproaches used by jurisdictions to obtaincost reimbursement <strong>for</strong> staff and equipmentrental.After an August 2002 Grateful Dead concertattracted 35,000 spectators at an amphitheaterin rural Walworth County, WI, and <strong>events</strong>takeholders prepared to turn away thousandsof expected ticketless spectators,county officials passed an innovative ordinance,Recovery of Expenses Incurred <strong>for</strong>Providing Extraordinary Governmental Services.Appendix A contains a copy of thecited ordinance, Section 10-28 of the WalworthCounty Code.The social and economic benefits yielded by<strong>planned</strong> <strong>special</strong> <strong>events</strong>, in addition to thepurpose of select <strong>events</strong>, result in jurisdictionsperiodically waiving cost reimbursementrequirements even <strong>for</strong> privately sponsored<strong>special</strong> <strong>events</strong>. Table 4-14 lists criteriathat <strong>planned</strong> <strong>special</strong> <strong>events</strong> in Louisville,KY must meet <strong>for</strong> City provision of freeservices <strong>for</strong> event operation and management.INFRASTRUCTURESUPPORTTechnology ApplicationsWhile the most critical aspect of <strong>managing</strong><strong>travel</strong> <strong>for</strong> <strong>planned</strong> <strong>special</strong> <strong>events</strong> is the coordinationof the many stakeholders involved,technology lends an assisting hand to theef<strong>for</strong>t. Technology is fast becoming a mainstayin every aspect of transportation, fromroad maintenance and snow removal to incidentmanagement and emergency evacuation.Special event management is no differentin this regard. The variety of technologiesand their application serve to assistmanagers in both in<strong>for</strong>ming <strong>travel</strong>ers of anupcoming event as well as monitoring and<strong>managing</strong> the event in real-time.Most technology applications, as they relateto <strong>travel</strong> management, fall under the categoryof Intelligent Transportation Systems(ITS). ITS is comprised of a number oftechnologies, including in<strong>for</strong>mation processing,communications, control, and electronics.These technologies are comprised oftools that can be deployed permanently <strong>for</strong>uses other than <strong>planned</strong> <strong>special</strong> <strong>events</strong> or4-24

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