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LARRY GOINS AND SHAUN MCCLOSKEY<br />
A schedule can be just as useful for the audience. When they first<br />
come in, they'll be able <strong>to</strong> look over the schedule and see how the<br />
whole event is structured. They'll know what <strong>to</strong> expect and can plan<br />
accordingly. Someone may, for example, be particularly interested<br />
in one <strong>to</strong>pic and will want <strong>to</strong> take notes. Knowing when that <strong>to</strong>pic<br />
will be presented allows them enough time <strong>to</strong> be ready. Progressing<br />
through the schedule will also give the audience some sense of<br />
moving forward. It will help them feel as if the event is going<br />
quickly and smoothly.<br />
What You Need From The Speaker<br />
In the previous chapters, I've <strong>to</strong>uched on some of the things you<br />
should get from your speaker before booking them. Many of these<br />
items are the exact same things you'll need before the event starts.<br />
Items such as products, promotional material, and a short bio or<br />
introduction are all important.<br />
Once you've booked the speaker, however, you still need <strong>to</strong> meet<br />
with them in person before the event. It can be a good idea <strong>to</strong> do this<br />
a few days before the event, but if the speaker lives out of state you<br />
may not have that luxury. This meeting is incredibly important<br />
because you and your speaker need <strong>to</strong> be on the same page. There<br />
has <strong>to</strong> be a mutual understanding about what is expected on both<br />
ends.<br />
Before the meeting, you should make a list of everything you'll<br />
expect from the speaker. This includes things like the length of the<br />
presentation, the endorsement of the group, and the <strong>to</strong>pic of the<br />
speech. If there is anything you want the speaker <strong>to</strong> do or say, you<br />
need <strong>to</strong> let them know. Make sure they clearly understand what is<br />
expected of them so there are no arguments in the future.<br />
You'll also want <strong>to</strong> understand what the speaker is expecting from<br />
you. Many speakers may have a set list of requirements for every<br />
event at which they speak. Your speaker might be expecting a large<br />
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