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LARRY GOINS AND SHAUN MCCLOSKEY<br />

whoever is responsible for the audio/video of the event <strong>to</strong> come up<br />

and change things out beforehand. That way, the person making the<br />

announcements doesn't have <strong>to</strong> s<strong>to</strong>p what he's doing and make the<br />

changes in the middle of talking, and the speaker won't have <strong>to</strong> do it<br />

either. It sounds simple, but it makes for a much better meeting.<br />

Remember that some speakers may need multiple types of<br />

technology. They may, for example, need <strong>to</strong> switch between playing<br />

a video and showing examples from their computer. Make sure all<br />

of this is set up before the introduction. S<strong>to</strong>pping <strong>to</strong> change<br />

everything in the middle of the speech will damage the entire event.<br />

Some speakers hinge their entire closing portion of their<br />

presentation on video testimonials, which means both the audio and<br />

video must work correctly.<br />

Internet access is another challenge that may come up. If you're<br />

having a speaker that's selling an internet-based product, and a big<br />

part of his presentation revolves around showing people how his<br />

website works, you must test the internet connection in the room<br />

ahead of time. In addition <strong>to</strong> making sure you can actually get<br />

internet access in the room, you're going <strong>to</strong> want <strong>to</strong> check on the<br />

price of internet at the location of the event as well. A good friend of<br />

mine showed up <strong>to</strong> do a presentation at a hotel that charged him<br />

$1,000 per day for internet access. It was obviously an unplanned<br />

expense, but necessary in order for him <strong>to</strong> present his product.<br />

Another speaker friend of mine showed up <strong>to</strong> give a presentation on<br />

the importance of technology and the internet connection was so bad<br />

that he had <strong>to</strong> skip 70% of his presentation waiting on each page <strong>to</strong><br />

load properly. Not a very good example of how awesome<br />

technology can be!<br />

I can't stress <strong>to</strong> you the importance of testing each of these things<br />

before the meeting starts <strong>to</strong> make sure everything will work as it<br />

should. Without trying <strong>to</strong> come across as negative, you must plan<br />

for the worst-case scenario. Why, you ask? Well, when it comes <strong>to</strong><br />

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