Z_Definitive_Guide_to_Running_a_Successful_REIA_Meeting_Reduced_size
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RUNNING A SUCCESSFUL <strong>REIA</strong> MEETING<br />
• What is being offered for sale at the event? (product details<br />
and price points).<br />
• When and where <strong>to</strong> ship product offered for sale.<br />
• What will happen with any lef<strong>to</strong>ver product that is not sold<br />
at the event? (Who's responsible for shipping extra product<br />
back? How is this going <strong>to</strong> be handled?)<br />
3. Division and payment of proceeds.<br />
• (Who is processing the payments? Whose order forms are<br />
being used? How is the division of sales handled?)<br />
This is important <strong>to</strong> decide up front. Many <strong>REIA</strong>s will want <strong>to</strong><br />
handle running the payments on their own. I've also spoken at some<br />
<strong>REIA</strong>s that don't have the ability <strong>to</strong> run credit card payments and<br />
have asked me <strong>to</strong> do so. I'm fine with either way, but it needs <strong>to</strong> be<br />
agreed upon up front so that we can all prepare accordingly. I<br />
learned this lesson the hard way one time years ago. I spoke at a<br />
<strong>REIA</strong> event, gave what I felt like was a great presentation, and then<br />
finished my close by driving everyone <strong>to</strong> the back of the room. I<br />
actually sold better than usual and there was a <strong>to</strong>n of people ready <strong>to</strong><br />
sign up! Just then, the <strong>REIA</strong> owner said, "Where are your order<br />
forms?" The contract that we both signed said that he would be<br />
collecting and processing payment, but it didn't say anything about<br />
who was <strong>to</strong> provide the order forms. We both made some incorrect<br />
assumptions. I assumed that since he was collecting, naturally he<br />
would want <strong>to</strong> use his own order forms. He assumed—since he'd<br />
never had a national speaker <strong>to</strong> his <strong>REIA</strong> before—that I would have<br />
wanted <strong>to</strong> use my own order forms with my own return policy, etc...<br />
Neither one of us was wrong. Neither one of us knew.<br />
On a side note, whoever is collecting and processing payment needs<br />
<strong>to</strong> be the one <strong>to</strong> provide order forms. The reason for this is because<br />
the order form must show how the charge will show up on their<br />
credit card statement. If the buyer fills out an order form that says<br />
"ABC <strong>REIA</strong>" is collecting payment and the charge shows up as<br />
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