Z_Definitive_Guide_to_Running_a_Successful_REIA_Meeting_Reduced_size
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
LARRY GOINS AND SHAUN MCCLOSKEY<br />
−"What kind of person could have benefitted from being here<br />
<strong>to</strong>night?"<br />
−"Who would you recommend attend one our <strong>REIA</strong> meetings?"<br />
−"What are some of the greatest attributes of the people at our<br />
local <strong>REIA</strong>?"<br />
Posting videos like this <strong>to</strong> your site will create a buzz that you<br />
simply can't create on your own. It's always better for someone else<br />
<strong>to</strong> tell people how great you are, than for you <strong>to</strong> tell them.<br />
Featured Article<br />
The first thing you should do, after the event, is update your <strong>REIA</strong><br />
group's website with these pho<strong>to</strong>s and videos. Make sure they are<br />
prominently displayed. Some groups have made the mistake of<br />
burying this material on some rarely visited page where it's<br />
displayed with little <strong>to</strong> no information. The pho<strong>to</strong>s and videos<br />
should be one of the first things visi<strong>to</strong>rs see when they arrive on the<br />
site, and the main page of your site should be updated constantly!<br />
Think about it, why do people come back <strong>to</strong> a website like Facebook<br />
so often? It's because the home page looks different and new every<br />
single time you log in. There's always new stuff; it's always exciting<br />
<strong>to</strong> see something new. Your website should be the same.<br />
Consider writing a short article about the event. You can mention<br />
things such as the <strong>to</strong>pic of the event or the number of attendees, who<br />
benefitted, and how they benefitted from the information shared.<br />
Include the pho<strong>to</strong>s and videos in this article and make sure <strong>to</strong> give<br />
them some context. If there is a pho<strong>to</strong> of people doing a group<br />
activity, for example, mention what they're doing and what the<br />
benefits were of the activity. People love this stuff!<br />
You can even make the article a featured article which is displayed<br />
on the front page of your group's site. Many modern websites have a<br />
173