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PREFACE
Why We Wrote This Book:
e wrote this book because as we travel across the country,
we have both often seen a disconnect between the speaker
and the REIA group. Although they both have the same common
goal, they seem to go about trying to reach it differently. We want to
unite the speaker and the group and lay everything out on the table
so both can see things from the others’ prospective. We hope this
book will allow you, the reader, to have more profitable events with
larger attendance, to increase memberships, and to have better
relationships with the speakers that you book for your meetings.
What You Will Learn And Gain From This Book:
This book will show you marketing strategies that some of the
biggest promoters use to fill their events. You may not use all of
them, but you will surely use some of them. The best part is using
the techniques in this book to fill your events and meetings will also
help you increase your membership and your revenue.
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