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RUNNING A SUCCESSFUL <strong>REIA</strong> MEETING<br />
technology, Murphy’s Law almost always applies: "Anything that<br />
can go wrong probably will."<br />
Handouts<br />
Many speakers will have some sort of printed information <strong>to</strong> be<br />
distributed <strong>to</strong> the audience. This can be examples <strong>to</strong> help support<br />
their information or worksheets which the audience is supposed <strong>to</strong><br />
fill out. Longer events, such as multi-day seminars and bootcamps,<br />
are even more likely <strong>to</strong> include handouts of some kind and you need<br />
<strong>to</strong> plan for this.<br />
Make sure you understand and are prepared for everything that will<br />
need <strong>to</strong> be handed out before the speaker goes on stage. The best<br />
way <strong>to</strong> handle this sort of thing is <strong>to</strong> consider distributing the<br />
materials before the event begins. One great solution is <strong>to</strong> place a<br />
copy at each seat so people can look through it when they first sit<br />
down. The last thing you want <strong>to</strong> do is create a situation where the<br />
speaker needs <strong>to</strong> s<strong>to</strong>p, as everyone crowds around the person<br />
handing out the papers. This takes away the focus from the front of<br />
the room, which also negatively affects sales.<br />
Pump Up The <strong>REIA</strong> - Encourage Memberships<br />
Not every speaker does what I'm about <strong>to</strong> share with you, but every<br />
one of them should.<br />
When I'm speaking at an event, one of the first things I do at the<br />
beginning of the presentation is acknowledge the organization and<br />
the host of the event. I also make sure <strong>to</strong> promote the idea of<br />
everyone in the audience becoming a member of the <strong>REIA</strong>. It may<br />
sound something like this:<br />
"I'd like <strong>to</strong> take a quick moment <strong>to</strong> acknowledge Mike and Christina<br />
for running such a fine example of a real estate inves<strong>to</strong>rs<br />
association! I don't know if you guys know this or not, but it takes a<br />
lot of planning and hard work <strong>to</strong> put on an event like this, and how<br />
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