Z_Definitive_Guide_to_Running_a_Successful_REIA_Meeting_Reduced_size

LARRY GOINS AND SHAUN MCCLOSKEY
presented. These people will be eager to have their questions
answered and may even fixate on them throughout the entire
presentation. It's important to keep these people from interrupting
the speaker. Let the audience know that they should save all
questions for a later time.
A good speaker will know how to defer questions in a way that's
professional and non-confrontational. As a speaker, I welcome a lot
of questions during an all-day Saturday workshop, because we have
a full eight hours together. During a weeknight 90-minute
presentation, however, a few questions from the audience could take
the presentation in an entirely different direction, not leaving enough
time for what the audience came for. More importantly, it may not
leave enough time for the close and could destroy sales.
Some speakers will include a question and answer portion in their
presentation. This needs to be handled in an organized manner.
Setting up a specific microphone for the audience can be an
excellent solution. Audience members can line up behind the
microphone and have their questions answered one by one. Either
that, or sometimes speakers will ask for a "mic runner" to bring to
people so they can ask questions from their seats. This format works
well in a packed house with not much room to walk in between
aisles. Try to avoid having the audience yell out questions from their
seats, because this will quickly dissolve into chaos. Instead, if you're
going to have a mic runner, make sure the audience knows to raise
their hand, and if they're called on a mic runner will come to them.
Giveaways and attendance prizes?
If you're going to do any attendance or door prizes you MUST do
this before the main speaker takes the stage. DO NOT FOR ANY
REASON save things like this for the end of the meeting. This will
kill your sales. We'll talk about this more in a moment.
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