GE - Billy Blue Communication Design

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Print Advertising Examples
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Graphic signatures
may be positioned at
the top or bottom of
an advertisement.
In the same advertisements
on page 14, the
graphic signatures are
placed at the bottom of
the format.
Whenever possible,
the Laser Line bleeds
left off the format.
To accentuate the signature,
the Laser Line
may bleed across the
gutter and off the left
page of a spread.
GE Identity Program 241, Advertising GE Identity Website: www.ge.com/identity
PROVEN
POWER
241.15
GE Aircraft Engines
We bring good things to life.
The performance and future of the F404
knows no bounds. In fact, the world standards
for fighter/attack engine reliability
maintainability and operability are being set
by F404s. Proven in the F-18s of four nations
at16,000 pounds of afterburning power
...and in 18,000 pound thrust and non-afterburning
derivatives developed for advanced
fighter/attack aircraft. And a more advanced
20,000 pound core engine has already been
tested for advanced F404 missions into the
21st century. F404s...setting new standards
of excellence, now and far into the future.
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GE Aircraft Engines
We bring good things to life.
6500 HOURS.
In the most demanding conditions, the T700 has
proven itself again and again. This T700 combustor
is ready for more action after already having logged
6,500 hours without repairs in tough North Sea
duty. Such operating experience is 5-10 times
longer than previous combustor designs. GE ’s
advanced technology —setting new standards of
excellence.
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