1.5 - About University

A N ORGANIZATIONAL DESIGN MODELAll of the following design elements must be in place and aligned to support each other. Wesuggest you design last what is often designed first—organizational structure. Each doubleheadedarrow represents the need for mutual support among the design elements.Who You Serve− customers/clients− stakeholder groups− investors− community/societyThe ExternalEnvironment− the competition− technology andtrends− supply and suppliers− regulatoryStructure− what division oflabor− spans of control− decentralization− coordination ofeffortThe Inside Culture− how you think andfeel− what is important− leadership capabilities− work habitsSystems andProcesses− core work processes− value-added work− information andlogistics− procedures andpoliciesYour People− competencies− capabilities− how we worktogether− accountabilityYour Direction− why you exist− where you are going− how you will get there− what will be measured102 SECTION 4 TOOLS FOR DESIGNING PRODUCTIVE PROCESSES AND ORGANIZATIONS