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2003 IMTA Proceedings - International Military Testing Association

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choice of media is important. The responses show that some traditional methods remain<br />

popular, but that the choice of method differs depending on the activity. For example, it<br />

would appear that for ability testing more students want to complete the tests at the<br />

organisation (e.g. under traditional conditions at the HR department) compared with<br />

personality testing, which they appear happy to do at home or via the Internet. Such<br />

preferences may be related to different levels of confidence in the technology to support fair<br />

or standardised assessment under the different conditions. For example, factors such as<br />

standardisation and security, may be perceived to be more crucial for ability testing compared<br />

with personality testing, but less reliable under Internet conditions. Some comments elicited<br />

during the research referred to concerns about the possibility of others ‘cheating’ on the<br />

Internet and accidental deletion of information.<br />

Other selection preferences: When it comes to activities that tend to be administered later<br />

within a selection process, e.g. Interviews; presentation; activities with others, the most<br />

popular means of participation is on location at the organisation. Email was not popular (or<br />

feasible) at this stage, but a significant minority stated they would be interested in using<br />

Internet-supported groupware for presentations (33%) or activities with others (27%). For<br />

interviews, 23% stated that they would be interested in using web-cam technology. Whilst<br />

this figure is not great, it indicates that one fifth of participants are willing to consider<br />

interviews supported by Internet technology.<br />

This picture was also represented by usability trial participants. Their stated preferences for<br />

Internet use in the selection process tended to be for obtaining information, and for the<br />

process of application. They offered some support for using the Internet for testing and<br />

communication activities, however less students supported the idea of using the Internet to<br />

facilitate selection interviews.<br />

Again, it would appear that preferred choice of media depends on the selection activity.<br />

However, it also appears that some individuals may have a preference for modern technology,<br />

whilst others tend towards more traditional approaches.<br />

Impact of website on organisational perceptions:<br />

To investigate if there was any affect of experience with the website and attitude towards<br />

employment with the ‘host’ organisation, the researchers included a final question at the end<br />

of the usability trial. This question was ‘would you consider a career with the Armed<br />

Forces?’. Responses were compared with an item that had been posed at the beginning of the<br />

usability trial, ‘Have you ever considered a career with the Armed Forces?’ There was no<br />

significant increase in the number of students who responded ‘yes’, they would consider a<br />

career with the Armed Forces (27% to 33%), but there was a decrease in those who gave a<br />

categorical ‘no’ (71% to 38%), with more respondents expressing uncertainty (0% to 14%).<br />

Whilst not conclusive, the results appear to support the notion that exposure to a satisfactory<br />

organisational interface and a positive experience could create a more favourable view of an<br />

organisation.<br />

Self-disclosure and self-assessment<br />

The degree to which potential applicants were willing to disclose personal information<br />

through the Internet, and to what extent students would like to know more about their<br />

suitability for a job prior to committing to an application, was investigated.<br />

45 th Annual Conference of the <strong>International</strong> <strong>Military</strong> <strong>Testing</strong> <strong>Association</strong><br />

Pensacola, Florida, 3-6 November <strong>2003</strong>

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