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Inventing our future Collective action for a sustainable economy

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Managers need to embrace the idea of<br />

working closely with non-UK companies,<br />

particularly those in the fastest-growing<br />

regions of the world. They should also<br />

accept that a constant but positive business<br />

churn is needed to ensure that market<br />

<strong>for</strong>ces, in the main, can determine which<br />

businesses succeed, grow and innovate.<br />

Professor Jay Mitra,<br />

School of Entrepreneurship and<br />

Business, University of Essex<br />

Professor Jay Mitra, founding<br />

professor of business enterprise and<br />

innovation, on campus at the<br />

University of Essex and South East<br />

Essex College, Southend-on-Sea, Essex

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