Marketing Your Consulting Services.pdf - epiheirimatikotita.gr

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Now read the letters a second time. What do you read this time? Did the letters
change? No. Did the message change? Yes.
It is all in how you interpret everything around you. You may view marketing
as fun or not. You may view marketing as an opportunity or not. Either way you
will prove your decision to be true. You have a choice to interpret things from a
positive view or a negative view. You may either see that the opportunity for you
to begin to market your business is “now here” or that the opportunity to market
your business is “no where.” Whatever you decide, you will prove the statement to
be true. I hope you decide to prove that the opportunity is now here. Because I believe
it is always here. Market like your business depends on it—because it does!
Your opportunity is now here!
Marketing Your Consulting Services
Figure 12.1. OPPORTUNITYISNOWHERE
OPPORTUNITYISNOWHERE