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Marketing Your Consulting Services.pdf - epiheirimatikotita.gr

Marketing Your Consulting Services.pdf - epiheirimatikotita.gr

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Exhibit 2.3. Personal Preferences Chart<br />

Rate the following items using the following scale:<br />

4 – A high priority for me<br />

3 – A medium priority for me<br />

2 – A low priority for me<br />

1 – Neutral<br />

0 – Prefer never to do this<br />

____ International travel<br />

____ Travel out of the state<br />

____ Travel out of the area<br />

____ Overnight travel<br />

____ Work in single industry<br />

____ Deliver same topic<br />

____ Obtain additional education<br />

____ Team with others<br />

____ Work for various firms<br />

____ Observe religious practices<br />

____ Maintain current income<br />

____ Increase current income<br />

____ Reduce living expense<br />

____ More leisure time<br />

____ Combine work and leisure<br />

____ High-risk jobs<br />

____ Many short/small projects<br />

____ Few large projects<br />

____ Build personal relationships with clients<br />

____ Weekends free<br />

____ Forty-hour work week<br />

____ Regularly scheduled vacations<br />

____ Awards and recognition<br />

____ Volunteer work<br />

____ Professional <strong>gr</strong>owth opportunities<br />

____ Tap my creativity<br />

____ Pursue my hobbies<br />

____ Time for family<br />

Internal Assessment: What’s <strong>Your</strong> Company’s <strong>Marketing</strong> Success? 35

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