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Proceedings of the 12th European Conference on Knowledge ...

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Fattah Nazem<br />

Intellectual capital is a firm's source <str<strong>on</strong>g>of</str<strong>on</strong>g> competitive advantage, to become knowledge driven,<br />

companies must learn how to recognize changes in intellectual capital in <str<strong>on</strong>g>the</str<strong>on</strong>g> worth <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g>ir business<br />

and ultimately in <str<strong>on</strong>g>the</str<strong>on</strong>g>ir balance sheets. A firm's intellectual capital – employees' knowledge, brain<br />

power, know- how, and process, as well as <str<strong>on</strong>g>the</str<strong>on</strong>g>ir ability to c<strong>on</strong>tinuously improve those process-is a<br />

source <str<strong>on</strong>g>of</str<strong>on</strong>g> competetive advantage (Vargas-Hernández, and Noruzi, 2010). Successful organizati<strong>on</strong>s<br />

hire intelligent staff and this is <str<strong>on</strong>g>the</str<strong>on</strong>g> usual form <str<strong>on</strong>g>of</str<strong>on</strong>g> developing intellectual capital in <str<strong>on</strong>g>the</str<strong>on</strong>g> organizati<strong>on</strong><br />

(Sveiby, 1997; Ross et al 1997; Stewart 1997; Edvinss<strong>on</strong> and Sullivan 1996; Edvinss<strong>on</strong> and Mal<strong>on</strong>e,<br />

1997). Intellectual capital can foster organizati<strong>on</strong>al competitiveness (Vargas-Hernández, and Noruzi,<br />

2010).<br />

Close attenti<strong>on</strong> to intellectual capital is an absolute necessity within all organizati<strong>on</strong>s particularly<br />

higher educati<strong>on</strong> instituti<strong>on</strong>s. Intellectual capital is a commodity necessary to guarantee organizati<strong>on</strong>al<br />

survival and universities’ competitive advantage in <str<strong>on</strong>g>the</str<strong>on</strong>g> complex and competitive world.The results <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

this study are also in line with those <str<strong>on</strong>g>of</str<strong>on</strong>g> o<str<strong>on</strong>g>the</str<strong>on</strong>g>r research projects <str<strong>on</strong>g>the</str<strong>on</strong>g> breadth <str<strong>on</strong>g>of</str<strong>on</strong>g> which are menti<strong>on</strong>ed in<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> previous secti<strong>on</strong>s. Fur<str<strong>on</strong>g>the</str<strong>on</strong>g>rmore, universities, as <strong>on</strong>e <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> social systems, have been recognized<br />

as <str<strong>on</strong>g>the</str<strong>on</strong>g> engine <str<strong>on</strong>g>of</str<strong>on</strong>g> disseminating knowledge and awareness as well as <str<strong>on</strong>g>the</str<strong>on</strong>g> center <str<strong>on</strong>g>of</str<strong>on</strong>g> directing <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

societies. They are <str<strong>on</strong>g>the</str<strong>on</strong>g> basic centers <str<strong>on</strong>g>of</str<strong>on</strong>g> thought and reflecti<strong>on</strong>. The questi<strong>on</strong>naire administered here<br />

also enjoys some psychoanalytic features, specifically c<strong>on</strong>struct validity. These are some <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

reas<strong>on</strong>s which lead <str<strong>on</strong>g>the</str<strong>on</strong>g> researcher to recommend that <str<strong>on</strong>g>the</str<strong>on</strong>g> same study be carried out not <strong>on</strong>ly in<br />

Islamic Azad University but in all o<str<strong>on</strong>g>the</str<strong>on</strong>g>r universities and its findings, in turn, be taken into c<strong>on</strong>siderati<strong>on</strong><br />

in those universities. In order to increase intellectual capital in universities, it should first be measured<br />

through a valid instrument. C<strong>on</strong>sequently, necessary managerial acti<strong>on</strong>s should be taken. Also since<br />

structural capital shows <str<strong>on</strong>g>the</str<strong>on</strong>g> highest c<strong>on</strong>tributi<strong>on</strong> in forming <str<strong>on</strong>g>the</str<strong>on</strong>g> intellectual capital in universities,<br />

efforts should be spent to streng<str<strong>on</strong>g>the</str<strong>on</strong>g>n <str<strong>on</strong>g>the</str<strong>on</strong>g> index. Leaders are also urged to take practical steps<br />

towards materializing <str<strong>on</strong>g>the</str<strong>on</strong>g> principles <str<strong>on</strong>g>of</str<strong>on</strong>g> Intellectual capital since <str<strong>on</strong>g>the</str<strong>on</strong>g>y guarantee <str<strong>on</strong>g>the</str<strong>on</strong>g> survival <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

organizati<strong>on</strong> and are <str<strong>on</strong>g>the</str<strong>on</strong>g> <strong>on</strong>ly competitive benefits in <str<strong>on</strong>g>the</str<strong>on</strong>g> third millennium.<br />

Acknowledgements<br />

This paper is extracted from a research project sp<strong>on</strong>sored by <str<strong>on</strong>g>the</str<strong>on</strong>g> research department <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> Islamic<br />

Azad University, Roudehen Branch to whom I owe a debt <str<strong>on</strong>g>of</str<strong>on</strong>g> gratitude.<br />

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