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Proceedings of the 12th European Conference on Knowledge ...

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2. Research objective<br />

John T Young<br />

The objective <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> research was to determine if s<str<strong>on</strong>g>of</str<strong>on</strong>g>t systems methodology could be successfully<br />

applied in a business change envir<strong>on</strong>ment to elicit new knowledge.<br />

2.1 Structure <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> Paper<br />

The paper opens with a descripti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> a knowledge management problem and its characterisati<strong>on</strong>s as<br />

a s<str<strong>on</strong>g>of</str<strong>on</strong>g>t systems problem. The <str<strong>on</strong>g>the</str<strong>on</strong>g>ory underpinning <str<strong>on</strong>g>the</str<strong>on</strong>g> research is discussed in terms <str<strong>on</strong>g>of</str<strong>on</strong>g> s<str<strong>on</strong>g>of</str<strong>on</strong>g>t systems<br />

thinking. The s<str<strong>on</strong>g>of</str<strong>on</strong>g>t systems research methodology applied is explained and two case studies from<br />

recent research are presented. The paper c<strong>on</strong>cludes by showing <str<strong>on</strong>g>the</str<strong>on</strong>g> successful applicati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> SSM<br />

in turning tacit knowledge into explicit knowledge.<br />

2.2 S<str<strong>on</strong>g>of</str<strong>on</strong>g>t Systems Methodology Overview<br />

S<str<strong>on</strong>g>of</str<strong>on</strong>g>t systems methodology (SSM) is at its core, a cyclic iterative approach <str<strong>on</strong>g>of</str<strong>on</strong>g> enquiry for formulating<br />

and structuring thinking about problems in a situati<strong>on</strong> where people have diverse views <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> world<br />

(Checkland and Scholes 1998). Its process is <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>structi<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> c<strong>on</strong>ceptual models <str<strong>on</strong>g>of</str<strong>on</strong>g> soluti<strong>on</strong>s<br />

based <strong>on</strong> root definiti<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> ideal systems required, and drawn from a rich picture <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

expressed problem. The c<strong>on</strong>ceptual models are <str<strong>on</strong>g>the</str<strong>on</strong>g>n compared with reality and debate is stimulated<br />

about <str<strong>on</strong>g>the</str<strong>on</strong>g> underlying assumpti<strong>on</strong>s and changes required to bring about a desirable soluti<strong>on</strong>. S<str<strong>on</strong>g>of</str<strong>on</strong>g>t<br />

systems methodology is not about analysing systems found in <str<strong>on</strong>g>the</str<strong>on</strong>g> real world, but ra<str<strong>on</strong>g>the</str<strong>on</strong>g>r about<br />

applying systems thinking to problems in complex situati<strong>on</strong>s to generate a series <str<strong>on</strong>g>of</str<strong>on</strong>g> intellectual<br />

c<strong>on</strong>structs that generate learning and understanding <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> <str<strong>on</strong>g>of</str<strong>on</strong>g>ten hidden variables in <str<strong>on</strong>g>the</str<strong>on</strong>g> complex<br />

situati<strong>on</strong>.<br />

2.3 The applicati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> SSM to knowledge management problems<br />

The strength <str<strong>on</strong>g>of</str<strong>on</strong>g> SSM in researching knowledge management is that it includes explicit modelling <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

both <str<strong>on</strong>g>the</str<strong>on</strong>g> existing situati<strong>on</strong> and <str<strong>on</strong>g>the</str<strong>on</strong>g> desired outcomes. This is important as it seeks agreement from<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> participants <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> identificati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> assumpti<strong>on</strong>s and <str<strong>on</strong>g>the</str<strong>on</strong>g> interpretati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> world views. Its process<br />

is iterative and is similar to <str<strong>on</strong>g>the</str<strong>on</strong>g> acti<strong>on</strong> research cycle <str<strong>on</strong>g>of</str<strong>on</strong>g> diagnosing, acti<strong>on</strong> planning, acti<strong>on</strong> taking,<br />

evaluating and new learning as used in knowledge management research (Baskerville and Wood<br />

Harper 1996). Fur<str<strong>on</strong>g>the</str<strong>on</strong>g>rmore, it is a cognitive process that relies <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> interacti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> participants<br />

with <str<strong>on</strong>g>the</str<strong>on</strong>g>ir envir<strong>on</strong>ment(Baskerville and Wood Harper 1998).<br />

The methodological approach c<strong>on</strong>sists <str<strong>on</strong>g>of</str<strong>on</strong>g> firstly characterising <str<strong>on</strong>g>the</str<strong>on</strong>g> problem as a system in a pictogram<br />

known as a rich picture. Next an idealised system objective, known as <str<strong>on</strong>g>the</str<strong>on</strong>g> root definiti<strong>on</strong>, is<br />

formulated to define what <str<strong>on</strong>g>the</str<strong>on</strong>g> system should do. Six key elements are c<strong>on</strong>sidered in <str<strong>on</strong>g>the</str<strong>on</strong>g> development<br />

<str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> root definiti<strong>on</strong>. Next a c<strong>on</strong>ceptual model <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> ideal system is developed. This is compared with<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> problem situati<strong>on</strong>, possible and desirable changes are explored and a c<strong>on</strong>sensus <strong>on</strong> acti<strong>on</strong> to<br />

improve <str<strong>on</strong>g>the</str<strong>on</strong>g> situati<strong>on</strong> is sought.<br />

2.4 S<str<strong>on</strong>g>of</str<strong>on</strong>g>t systems methodology as a seven stage process<br />

The following figure 1 illustrates six <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> seven stages. The seventh stage is <str<strong>on</strong>g>the</str<strong>on</strong>g> acti<strong>on</strong> stage where<br />

a resp<strong>on</strong>se is implemented. The process was initially presented as shown, however, more recent<br />

research has presented a less structured more flexible approach which has broadened <str<strong>on</strong>g>the</str<strong>on</strong>g> applicati<strong>on</strong><br />

<str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> methodology(Tsouvalis and Checkland 1996). For <str<strong>on</strong>g>the</str<strong>on</strong>g> purposes <str<strong>on</strong>g>of</str<strong>on</strong>g> this paper, stages 5-7 are<br />

c<strong>on</strong>solidated into <str<strong>on</strong>g>the</str<strong>on</strong>g> discussi<strong>on</strong>.<br />

998

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