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Proceedings of the 12th European Conference on Knowledge ...

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2.2 KBs<br />

Dan Paulin and Kaj Sunes<strong>on</strong><br />

Attewell (1992)) refers to knowledge barriers as ‘lack <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge’ about a new technology and how<br />

it should be used in organizati<strong>on</strong>s as a reas<strong>on</strong> for why <str<strong>on</strong>g>the</str<strong>on</strong>g> technology does not spread. Szulanski<br />

(2003) uses <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cept “knowledge barriers” to describe a set <str<strong>on</strong>g>of</str<strong>on</strong>g> factors that explains why<br />

knowledge might not transfer. This makes it easy to believe that <str<strong>on</strong>g>the</str<strong>on</strong>g>re is a tight and immediate<br />

c<strong>on</strong>necti<strong>on</strong> between a company’s efforts to reach knowledge transfer and <str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>cept <str<strong>on</strong>g>of</str<strong>on</strong>g> “knowledge<br />

barriers”. He exemplifies <str<strong>on</strong>g>the</str<strong>on</strong>g>se barriers with <str<strong>on</strong>g>the</str<strong>on</strong>g> recipients’ level <str<strong>on</strong>g>of</str<strong>on</strong>g> knowledge prior to <str<strong>on</strong>g>the</str<strong>on</strong>g> transfer,<br />

how well <str<strong>on</strong>g>the</str<strong>on</strong>g> transferred practice is understood in <str<strong>on</strong>g>the</str<strong>on</strong>g> organizati<strong>on</strong>, and <str<strong>on</strong>g>the</str<strong>on</strong>g> ability to unlearn.<br />

Szulanski (1996) refers to three c<strong>on</strong>structs as knowledge barriers, namely <str<strong>on</strong>g>the</str<strong>on</strong>g> absorptive capacity <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> recipient, casual ambiguity and an arduous relati<strong>on</strong>ship between source and <str<strong>on</strong>g>the</str<strong>on</strong>g> recipient.<br />

One interpretati<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> descripti<strong>on</strong>s <str<strong>on</strong>g>of</str<strong>on</strong>g> barriers is, in Szulanski's view, like a filter that makes<br />

transferring more or less sluggish while for Attewell it is a barrier that cannot be passed through but<br />

must be climbed over. This leads to major differences in how to deal with <str<strong>on</strong>g>the</str<strong>on</strong>g>se barriers and what<br />

phenomena are interpreted as knowledge barriers.<br />

These c<strong>on</strong>tradicti<strong>on</strong>s, discrepancies and differing views create blurriness which will have an effect <strong>on</strong><br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> c<strong>on</strong>clusi<strong>on</strong>s and recommendati<strong>on</strong>s provided by authors using <str<strong>on</strong>g>the</str<strong>on</strong>g>se definiti<strong>on</strong>s in <str<strong>on</strong>g>the</str<strong>on</strong>g> same way<br />

that a perfectly engineered building might crumble to dust if its foundati<strong>on</strong> is not solid.<br />

3. Development <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> terms knowledge transfer and knowledge sharing<br />

In <str<strong>on</strong>g>the</str<strong>on</strong>g> first part <str<strong>on</strong>g>of</str<strong>on</strong>g> this secti<strong>on</strong>, we try to show <str<strong>on</strong>g>the</str<strong>on</strong>g> emergence, reemergence and development <str<strong>on</strong>g>of</str<strong>on</strong>g> KT<br />

and KS. In Figure X, an attempt to visualize <str<strong>on</strong>g>the</str<strong>on</strong>g> different authors’ use <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> terms with regards to <str<strong>on</strong>g>the</str<strong>on</strong>g>ir<br />

level <strong>on</strong> an individual-industry scale and <str<strong>on</strong>g>the</str<strong>on</strong>g> publicati<strong>on</strong> year. This is followed by <str<strong>on</strong>g>the</str<strong>on</strong>g> development <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

KBs.<br />

3.1 The emergence and reemergence <str<strong>on</strong>g>of</str<strong>on</strong>g> KT and KS<br />

<strong>Knowledge</strong>, its definiti<strong>on</strong>, source and method in which it is acquired has been discussed (at least)<br />

since <str<strong>on</strong>g>the</str<strong>on</strong>g> time <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> philosophical debates by Aristotle and Plato. We would, <str<strong>on</strong>g>the</str<strong>on</strong>g>refore, propose that<br />

<str<strong>on</strong>g>the</str<strong>on</strong>g> initial emergence <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> terms comes from <str<strong>on</strong>g>the</str<strong>on</strong>g>se discussi<strong>on</strong>s and that <str<strong>on</strong>g>the</str<strong>on</strong>g> suggesti<strong>on</strong>s <strong>on</strong> how to<br />

deal with efficient and effective knowledge transfer and sharing has been <strong>on</strong>going to a varying degree<br />

<str<strong>on</strong>g>of</str<strong>on</strong>g> intensity since <str<strong>on</strong>g>the</str<strong>on</strong>g>n.<br />

The reemergence <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> terms can be traced to two different streams <str<strong>on</strong>g>of</str<strong>on</strong>g> research.<br />

The first can be found in product innovati<strong>on</strong> and technology transfer literature in which <str<strong>on</strong>g>the</str<strong>on</strong>g> relati<strong>on</strong>ship<br />

and communicati<strong>on</strong> between units have been studied (e.g. Allen (1977) and Clark and Fujimoto<br />

(1991)).<br />

The sec<strong>on</strong>d stream is based <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> writings <str<strong>on</strong>g>of</str<strong>on</strong>g> Michael Polanyi and <str<strong>on</strong>g>the</str<strong>on</strong>g> terms tacit and explicit<br />

knowledge. In an influential Harvard Business Review article, Ikujiro N<strong>on</strong>aka touches <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> issues <str<strong>on</strong>g>of</str<strong>on</strong>g><br />

KT and KS, even though he does not menti<strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g>m explicitly. He writes “Explicit knowledge is formal<br />

and systematic. For this reas<strong>on</strong>, it can be easily communicated and shared…” (N<strong>on</strong>aka (1991) p. 98).<br />

Later in <str<strong>on</strong>g>the</str<strong>on</strong>g> same article, he says “This helps create a “comm<strong>on</strong> cognitive ground” am<strong>on</strong>g employees<br />

and thus facilitates <str<strong>on</strong>g>the</str<strong>on</strong>g> transfer <str<strong>on</strong>g>of</str<strong>on</strong>g> tacit knowledge.” (N<strong>on</strong>aka (1991), p. 102).<br />

These two streams have, to some extent, merged after N<strong>on</strong>aka’s original article. Since that article and<br />

later articles and books by him (such as N<strong>on</strong>aka and Takeuchi (1995)), in which <str<strong>on</strong>g>the</str<strong>on</strong>g>y say that KS is a<br />

critical stage in KT) have had a str<strong>on</strong>g impact <strong>on</strong> <str<strong>on</strong>g>the</str<strong>on</strong>g> research community, we regard this as <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

starting point for <str<strong>on</strong>g>the</str<strong>on</strong>g> reemergence <str<strong>on</strong>g>of</str<strong>on</strong>g> KT and KS as we know <str<strong>on</strong>g>the</str<strong>on</strong>g>m today.<br />

Since <str<strong>on</strong>g>the</str<strong>on</strong>g>n, <str<strong>on</strong>g>the</str<strong>on</strong>g> terms have developed gradually and extensively. Initially, <str<strong>on</strong>g>the</str<strong>on</strong>g> terms were used<br />

interchangeably (e.g. Badaracco (1991); Hansen (1999)) but lately <str<strong>on</strong>g>the</str<strong>on</strong>g>re has been an <strong>on</strong>going<br />

separati<strong>on</strong> between <str<strong>on</strong>g>the</str<strong>on</strong>g>m, which we will dem<strong>on</strong>strate in <str<strong>on</strong>g>the</str<strong>on</strong>g> following secti<strong>on</strong>s.<br />

3.2 The development <str<strong>on</strong>g>of</str<strong>on</strong>g> KT<br />

During <str<strong>on</strong>g>the</str<strong>on</strong>g> first years after its reemergence, KT was usually treated in line with <str<strong>on</strong>g>the</str<strong>on</strong>g> noti<strong>on</strong> <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g><br />

knowledge-based <str<strong>on</strong>g>the</str<strong>on</strong>g>ory <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> firm (Kogut and Zander (1992); Grant (1996)). One <str<strong>on</strong>g>of</str<strong>on</strong>g> <str<strong>on</strong>g>the</str<strong>on</strong>g> most<br />

754

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