Covenanter Witness Vol. 54 - Rparchives.org

Dry Weekly Newspapers
R. H. Martin, D.D. Chairman Committee Against Liquor Advertising of the
National Temperance and Prohibition Council, 209 Ninth St., Pittsburgh, 22, Pa.
Newspapers are one of the leading
media employed by the Alcoholic Bev
erage Industry in advertising to pro
mote the sale and consumption of their
products.
Newspaper editors and publishers are
largely dependent on advertising to
meet the cost of publishing their papers.
It is therefore a strong
temptation for
them to accept liquor advertisements
when the Industry is ready to spend
probably
as much as $100,000,000 a
year in the newspaper advertising of
liquor, wine and beer. While a large
majority
of the editors and publishers
of newspapers succumb to this tempta
tion, not a few stand out against it and
refuse to accept any
advertisements of
alcoholic beverages, while others accept
beer, or beer and wine advertisements
only, and refuse all advertising
tilled spirits.
of dis
This is particularly true with refer
ence to weekly, bi-weekly and tri-weekly
newspapers. The 1952 issue of Week
ly Newspaper Representatives, Inc.,
combining the American Press Associa
tion and Newspaper Advertising Serv
ice, contains a complete list, by states,
of all the weekly, semi-weekly
and tri
weekly newspapers published in the
United States, their editors and pub
lishers, circulation, and other informa
tion, including whether or not they ac
cept liquor, wine and beer advertising.
3,547 DRY WEEKLY PAPERS
The number that refuse all alcoholic
beverage advertisements liquor, wine
and beer totals 3,547. In addition, 584
accept beer advertisements only,
and
772 accept only beer and wine adver
tisements.
There is
not a single state in our
48 states which does not have any
weekly papers that refuse all advertis
ing of alcoholic beverages. Delaware,
Rhode Island and Vermont each have
only 2; Wyoming, 3 and Arizona, 4.
The remaining states have anywhere
from 4 to 257 each.
12 STATES WITH MORE THAN 100
DRY WEEKLIES EACH
Following
are the states each of
which have above 100 weekly,
semiweekly
or tri-weekly
papers which ac
cept no advertisements of liquor, wine
or beer, and those which accept only
beer,
or beer and wine advertisements:
With
Beer
Beer and
only wine only
Georgia 153 3 74
Illinois 195 16 14
Indiana 103 12 8
Iowa 404 0 247
Kansas 233 68 13
Missouri 153 24 32
New York 102 5 15
North Carolina 72 21 18
Ohio 141 10 21
Oklahoma 155 117 6
Pennsylvania 105 7 10
Texas 277 42 18
reference to daily newspapers,
our Committee Against Liquor Adver
tising has no reliable up-to-date list of
dailies which decline all advertising of
alcoholic liquors. We are at work to ob
tain such a list which, when obtained,
we will send out in a "Release" to fol
low this one.
In the meantime, we urge all those
who oppose liquor advertising to com
mend the editors and publishers of these
dry papers and their communities for
their stand on this issue; most of them
at a financial loss when they are hard
pressed for funds to meet expenses. This
is one way you can help the temperance
cause. We would appreciate a letter
letting us know what you have done
and giving us any information that will
help the cause.
AMERICAN BIBLE SOCIETY DISTRIBUTES 15,391,171 SCRIPTURES DURING
1954; SOCIETY PASSES 450,000,000 VOLUME MARK ON ITS 139TH
Annual Meeting Also Marks Society's
120th Year In Work For The Blind
New York, May 12
Distribution of
Scriptures to the blind reached a record
high mark during 1954, members of the
American Bible Society
were told to
day at the organization's 139th annual
meeting, held at the Fifth Avenue Pres
byterian Church.
Marking its 120th year in work for
the blind, the society issued 55,076 vol
umes of Scriptures in 21 languages.
New publications during the year in
cluded a new edition of the "Small Vol
ume of Scripture Passages" in English
Braille, which is frequently called the
Bible"
"pocket by the blind.
The same "Small Volume" also was
recorded on five "Talking Book" rec
ords in Portuguese for the blind in Bra
zil. Other new publications during 1954
included Braille editions of portions of
the Bible in Portuguese, German, Ar
menian, Korean and the new colloquial
Japanese. The German edition was for
distribution in the Eastern zone,
ANNIVERSARY
and
the Korean and Japanese were com
plete New Testaments.
"Talking Book" Records, which are
recordings of the Bible for the blind
who cannot use the various touch sys
tems, were shipped to Liberia, France,
Switzerland, England, Philippine Is
lands, Japan and Ethiopia, in response
to urgent requests for them. Materials
to aid the blind in learning Braille, and
to aid the production of Braille volumes
in foreign lands, were sent to Liberia
and Korea. Since it began its work for
the blind in 1835, the society has dis
tributed 480,282 volumes and recordings
in 40 languages and systems. In the
United States, a large measure of the
society's work is directed to supplying
the needs of blinded veterans of recent
wars.
Pauline Nodhturft, 11, student at the
New York Institute for the Education
of the Blind, read the Scripture lesson
at the annual meeting. Pauline, who
lives at 2240 Seward Ave., Bronx, N. Y.,
received her first volume of the Braille
Bible from the society when she was six
years old and has since received all ad
ditional volumes to complete an entire
set of the Bible. The 20 volumes are
more than five ieet high.
In the United States, distribution of
Scriptures totaled more than 9,000,000
volumes for the second time in the so
ciety's history. Extraordinary progress
was noted in the society's southern dis
trict comprising the states of Georgia,
South Carolina, Florida, Alabama, Mis
sissippi and Tennessee, where, for the
third successive year, more than 1,000,-
000 volumes of Scriptures were distrib
uted.
Total distribution throughout the
world, including the United States,
amounted to 15,391,171 during 1954, and
the society passed the 450,000,000 mark
for its 139 years.
Other highlights from the annual re
port include:
***The society met increasing requests
for Scriptures from our armed forces.
***The society published the first Scrip
tures in six languages. These were Puebla
Aztec (Mexico), Bandi (Liberia),
Gbeapo (Liberia), Ayacucho Quechua
(Peru), Junin Quechua (Peru), and
Shipibo (Peru). The first New Testa
ment was printed in Aymara (Bolivia)
and in Ecuadorean Quechua. The total
number of languages in which at least
June 15, 1955 383