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comparative value priorities of chinese and new zealand

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Kuan Tze (pinyin: Guanzi, also “Kuan Tse”, 4th - 3rd Century BC) the author <strong>of</strong> the<br />

widely quoted, <strong>and</strong> misquoted,<br />

“If you are thinking a year ahead, plant seeds.<br />

If you are thinking ten years ahead, plant a tree.<br />

If you are thinking a hundred years ahead, educate the people.”<br />

also published treatises describing regional behaviour stereotypes in China. The<br />

stereotypes <strong>of</strong> North <strong>and</strong> South China are generally (Eberhard, 1965):<br />

� The stereotypical northerner is loud, boisterous, more open, <strong>and</strong> with a quick<br />

temper, quick to anger. (Perhaps tending to use extreme anchor points on a<br />

Likert scale item.)<br />

� The stereotypical southerner is clever, calculating, hardworking, <strong>and</strong> less open in<br />

displays <strong>of</strong> emotion. (Perhaps tending to use less extreme anchor points on a<br />

Likert scale item.)<br />

Contemporary researchers have also indicated the existence <strong>of</strong> culture areas in China<br />

(Ralston, Yu, Wang, Terpstra, <strong>and</strong> He, 1996; Littrell, Alon, <strong>and</strong> Chan, 2006). The<br />

concept <strong>of</strong> ethnolinguistic fractionalisation is can be employed to identify societal<br />

cultures <strong>and</strong> culture areas.<br />

Fractionalisation, Effects, <strong>and</strong> Validity<br />

The construct ethnolinguistic fractionalisation arises from definitions presented in the<br />

Atlas Nardov Mira (Department <strong>of</strong> Geodesy <strong>and</strong> Cartography) <strong>of</strong> the State Geological<br />

Committee <strong>of</strong> the USSR in 1964. The Atlas was an extensive project to provide an<br />

extremely accurate depiction <strong>of</strong> the historic ethnic <strong>and</strong> linguistic compositions <strong>of</strong> the<br />

peoples <strong>of</strong> the world. An index providing a summary number, Ethnolinguistic<br />

Fractionalisation (ELF), was constructed by Taylor <strong>and</strong> Hudson (1972). The ELF<br />

measure reflects the likelihood that two people chosen at r<strong>and</strong>om in a defined area will<br />

be from different ethno-linguistic groups. Initially no economic or political variables<br />

were considered.<br />

As an example, Easterly <strong>and</strong> Levine (1997) published an article, “Africa’s Growth<br />

Tragedy: Policies <strong>and</strong> Ethnic Divisions” that found a statistically <strong>and</strong> economically<br />

important negative effect <strong>of</strong> ethnic diversity on economic growth in a cross-section <strong>of</strong><br />

countries. Easterly <strong>and</strong> Levine found that moving measures from an ethnically<br />

homogeneous country to one with a diversity <strong>of</strong> ethnic communities was correlated with<br />

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