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comparative value priorities of chinese and new zealand

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Universal Security area at the extreme <strong>of</strong> the Universalism area. The wide dispersion <strong>of</strong> the<br />

Hedonism items could indicate that this is not a cohesive dimension for the Guangzhou sample.<br />

Smallest Space Analysis for the Guangzhou City SVS Sample<br />

Figure 5.11, shows the 2-dimensional Smallest Space Analysis <strong>of</strong> the NZ sample data for the SVS.<br />

The diagram conforms to some degree to the theoretical positioning <strong>of</strong> the SVS individual <strong>value</strong><br />

dimensions. However, inspection <strong>of</strong> the diagram can support a core area intermixing the items from<br />

Stimulation, Security, <strong>and</strong> Achievement. We expect Security <strong>and</strong> Achievement to be related for<br />

businesspeople. In New Zeal<strong>and</strong> Stimulation might occupy a unique place in the national <strong>value</strong><br />

system, discussed at length in Chapter 6.<br />

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