100-Metodos-de-Qualidade-Total

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IDEA GENERATION 125 Method 52 Brainwriting Purpose To generate as many ideas as possible. When to use In teams, when trying to identify possible root causes or when seeking solutions to a problem. Whereas brainstorming generates as many ideas as possible, brainwriting results in fewer, but more fully developed, ideas. How to use The success of brainwriting depends upon having an agreed definition of the problem to be addressed before beginning the session. This should be checked with all team members before the start. There are three steps involved: 1 Team members individually write down their own ideas on cards. 2 All the cards are placed on the table or stuck on the wall. Team members then take someone else's card from the table and add to it. A set time is allowed to do this. Members may contribute ideas to as many cards as they wish. 3 Repeat step 2. Benefits If there is conflict within the group, or if the subject is likely to be controversial, brainwriting may be more successful than brainstorming. Brainwriting encourages groupwork and consensual teamwork by asking team members to build upon the ideas of others as well as generate ideas of their own. In a situation where it is important to have more developed ideas, brainwriting will prove more useful than brainstorming. Example An organization was considering the introduction of flexitime against some known opposition. They decided to use brainwriting in teams to allow everyone to contribute and build a plan for its introduction. They focused on the question 'How do we introduce flexitime successfully?' Everyone
126 100 METHODS FOR TOTAL QUALITY MANAGEMENT used cards to write their own ideas and then contributed by adding to the ideas of others. By focusing on the positive, and generating a depth of ideas, they were able to build a plan for the introduction of f1exitime. Team members took responsibility for the ideas that they had originated and helped to bring about a successful outcome. Reference Lance Gibbs (1987) 'Tools for problem solving'. London: PA Consulting Group (internal report).
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100 METHODS FOR TOTAL QUALITY MANAG
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PREFACE An essential part of the de
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2 100 METHODS FOR TOTAL QUALITY MAN
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THE ROLE OF TQM METHODS Total quali
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LIST OF METHODS (BY CATEGORY) Manag
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MANAGEMENT METHODS Method 1 Accepta
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REFERENCES Akao, Y. (1991) Hoshin K
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INDEX acceptable quality level (AQL
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100-Metodos-de-Qualidade-Total

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