14.10.2015 Views

100-Metodos-de-Qualidade-Total

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

DATA COLLECTION, ANALYSIS AND DISPLAY 187<br />

Benefits<br />

Helpful in analysing multi-variate data. It shows all the key data clearly<br />

and provi<strong>de</strong>s a schema of such things as different products and market<br />

characteristics.<br />

Example<br />

Figure 1 provi<strong>de</strong>s the results of an investigation into the effectiveness of<br />

different brands of aspirin. Brands 2 and 3 are effective and do not cause<br />

stomach upset, whereas Brand 1 is effective but causes stomach upset.<br />

Brands 4, 5, and 6 are not effective.<br />

Reference<br />

B. Bergman and B. Klefsjo (1994) Quality: from Customer Needs to Customer Satisfaction.<br />

New York: McGraw-HilI.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!