Untitled - University of New Orleans

for electives in their areas of interest from the Department of
Management.
Department of Marketing and Logistics
Department of Marketing and Logistics Mission
The mission of the Department of Marketing and Logistics is to
provide an intellectual environment to support the educational needs
of students pursing knowledge of marketing in a global marketplace.
CURRICULUM IN MARKETING
Non-College of Business Administration
Course Requirements
Cr. Hrs.
English 1157, 1158 or 1159* 6
English Literature* 6
Humanities* 1 6
Mathematics* 1115 or 1125, 2314 6
Sciences* 11
Social Sciences* 1 6
Non-Business Electives* 9
Total 50
College of Business Administration
Course Requirements
Cr. Hrs.
Accounting 2100, 2130 6
Business Administration 2780, 3010 6
Business Electives 9
Economics 1203, 1204 6
Finance 3300 3
Management 2790, 3401, 3402, 4480 12
Quantitative Methods-Business and Economics 2786, 2787 4
Total 46
Department of Marketing and Logistics
Course Requirements
Cr. Hrs.
Marketing 3501, 3505, 3510, 4580, 4585, 4590 18
Marketing Electives 2 6
Total 24
Grand Total 120
*See General Education Course Requirements in the section on University
Regulations.
1
At least six hours must be at or above 2000 level.
2
Student
must achieve a C or better in all required courses in the marketing
major and a C average overall.
Minor in Marketing:
Students wishing to minor in marketing may do so by completing
18 credit hours in marketing courses at or above the 3000 level with a
letter grade of C or better in each course. The student must take: Marketing
3501, 3505, 3510, and a minimum of three additional marketing
courses at the 3000 or 4000 level.
Honors in Marketing:
An honors program is available to superior students majoring in
marketing. Successful completion of the program results in graduation
with Honors in Marketing. For admission to the program a student
must have grade-point averages of at least 3.25 overall and 3.5 in marketing
courses and must have permission of the department and the
Honors Program director. Before graduation, the student must take
six hours of Senior Honors Thesis (Marketing 3599) resulting in an
acceptable honors thesis.
University of New Orleans/61