White paper on creativity - ebla center

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AuthorsGiuseppe Ortoleva– Professor, History and Theory of Media, Università degli Studi diTorino e Presidente di Mediasfera, Firenze.Alessandra Puglisi – Expert in Cultural Marketing.Francesco Quatraro – Università degli Studi di Torino and Bureau of Research onInnovation, Complexity and Knowledge (BRICK), Collegio Carlo Alberto.Andrea Rocco – Expert in Cinema.Stefano Rolando – Professor, Business Management and Communication, UniversitàIULM di Milano and General Secretary, Fondazione Università IULM.Pier Luigi Sacco – Professor, Political Economy, Università IUAV, Venezia.Severino Salvemini – Professor, Business Organization, Università Luigi Bocconi,Milano.Walter Santagata – Professor, Public Economics, Università degli Studi di Torino.Erminia Sciacchitano – Architect, Responsabile International Relationships/PARCDirezione Generale per la qualità e la tutela del paesaggio, l’architettura e l’artecontemporanee, Italian Ministry for Cultural Heritage and Activities.Emanuela Scridel – Economist, expert in international strategies and EU.Irene Tinagli – Researcher, Carnegie Mellon University.Michele Trimarchi – Professor, Economic Analysis of Law, Università di CatanzaroMagna Grascia.Angela Vettese – Professor, Museologia e Critica Artistica e del Restauro, UniversitàIUAV, Venezia.WHITE PAPER ON CREATIVITY 394
AppendixAppendixWHITE PAPER ON CREATIVITY 395
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White pape
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IndexAcknowledgements .............
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IndexPart III......................
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Index14.5 Repercussions on art coll
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AcknowledgementsThe White</
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We would like to thank Michelangelo
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Chapter 1Michelangelo Pistoletto -
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Chapter 1intellectual, literary and
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Chapter 1leisure, entertainment, cu
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Chapter 1systems, in which there is
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Chapter 1territory, a cultural dist
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Chapter 1Social qualitySocial quali
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Chapter 1intangible cultural goods
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Chapter 1and quality certification)
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Chapter 1In the case of “absorpti
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Chapter 1According to this classifi
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Chapter 1Figure 1.3 - The creativit
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Chapter 1Table 1.2 - Value Added an
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Chapter 1Figure 1.5 - Contribution
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Chapter 1Figure 1.6 - Comparison wi
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Chapter 2Chapter 2The Italian model
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Chapter 2interest”. Thus since 20
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Chapter 2intercultural dialogue for
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Chapter 2There is a strong interdep
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Chapter 2On this point the recommen
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Chapter 2edited by Frontier Economi
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Chapter 2measure the sectors of eco
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Chapter 2publishing and architectur
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Charter 3Michelangelo Pistoletto -
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Chapter 3physical setting of our ho
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Chapter 3morphology and peripherals
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Chapter 3moving raw materials, manu
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Chapter 3world. But it is also a ve
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Chapter 3society” also involves t
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Chapter 3outcomes. The problem is n
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Chapter 3greatly empowered in terms
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Chapter 3widespread crime and pover
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Chapter 3The Harvard economist Edwa
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Chapter 3This means that consumptio
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Chapter 3concentrate in larger and
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Chapter 3Cultural openness towards
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Chapter 33.7 Concluding remarks :It
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Part II
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Part IISymbolic goodsThere is no ra
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Part IIMaterial culture goods as mi
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Part IIobjects. In short, quality d
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Chapter 4Michelangelo Pistoletto
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Chapter 4accessories has built up t
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Chapter 44.2 The roots of Italiande
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Chapter 4All of these factors would
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Chapter 4business) as most resident
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Chapter 4They may collaborate simul
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Chapter 4ideas and research to the
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Chapter 4Table 4.1 - Companies in t
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Chapter 4From an initial interpreta
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Chapter 4profession, which combines
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Chapter 5but also in generating inc
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Chapter 5private institutions, such
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Chapter 5of exports to the main mar
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Chapter 5Croce in Tuscany) and thos
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Chapter 5Table 5.5Brand Country Sec
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Chapter 5squares - to the equation
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Chapter 5A last vitally important e
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Chapter 5Worldwide there are around
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Chapter 6The taste industry or rath
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Chapter 6aim of creating a virtuous
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Chapter 6The taste industry has vis
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Chapter 6and vegetables (18%). On l
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Chapter 6compared to traditional, n
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Chapter 6Spelta). Farro is consider
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Chapter 6The Italian guidebook, Gam
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Chapter 6and the channels of the la
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Chapter 6Table 6.3 shows the region
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Chapter 6adulterated with methanol,
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Part III
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Part IIIThe superstar phenomenonWhy
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Part IIIis easy to see that such co
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Chapter 7Chapter 7Film7.1 Italian c
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Chapter 7In the last few years Ital
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Chapter 7withdraws to a personal po
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Chapter 7market for films in cinema
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Chapter 7more films than the USA (i
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Chapter 7Figure 7.4 - Average admis
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Chapter 7in this situation is Franc
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Chapter 7i.e. films with the best r
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Chapter 7correlated to the capacity
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Chapter 7television in 2000-2005 re
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Chapter 7The difficult relationship
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Chapter 7Figure 7.12 - Italians’
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Chapter 7comedies which were box-of
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Chapter 7Bagnoli, near Naples, whic
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Chapter 77.7 ConclusionsThe Italian
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Chapter 71960 Cannes Golden Palm La
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Chapter 88.1 Company sizeBoth in pu
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Chapter 8dynastic line have not alw
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Chapter 8It may be no exaggeration
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Chapter 88.5 The individual sectors
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Chapter 8are many complaints that e
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Chapter 8it has forced smaller comp
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Chapter 8The two large national net
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Chapter 8changes in political power
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Chapter 9Chapter 9Software, Compute
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Chapter 9on its capacity to be a sy
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Chapter 9Some people even talked of
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Chapter 99.3 The Italian caseA prof
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Chapter 9Zetel; SeaSoft S.p.A is a
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Chapter 9On this market, after its
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Chapter 9technologies: 92% of small
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Chapter 9Table 9.5 highlights the m
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Chapter 9Table 9.7 highlights a ver
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Chapter 9figures concerning small c
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Chapter 10Cittadellarte - “Italy
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Chapter 10and ultimately also consu
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Chapter 10been little explored by c
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Chapter 10advertising, re-launched
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Chapter 10Current creative practice
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Chapter 10Communications and creati
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Chapter 10Creativity and communicat
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Chapter 10Public relations and corp
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Chapter 10In Italy political commun
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Chapter 10on research conducted by
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Chapter 10flags in the past). But a
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Part IVThe historical and artistic
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Part IVLastly, the intangible goods
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Chapter 11Chapter 11The Cultural He
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Chapter 11requires processes of co-
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Chapter 11potential in 153 communal
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Chapter 11image and a primary sourc
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Chapter 11important for the success
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Chapter 11meticulous process of gat
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Chapter 11cultural institutes to ac
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Chapter 11in cultural consumption -
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Chapter 11period of 8%. Someone mig
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Chapter 1111.6 ConclusionsAs we hav
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Chapter 12Chapter 12Architecture12.
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Chapter 12Architectural quality and
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Chapter 12sustainability. In this c
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Chapter 12works published in at lea
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Chapter 12Figure 12.3 Technical fir
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Chapter 1212.4 The bricks of creati
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Chapter 12individuals, then the gre
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Chapter 12designs. Exchanging ideas
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Chapter 12periods abroad thanks to
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Chapter 12harmonious insertion of a
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Chapter 12work, linking up and inte
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Chapter 13Chapter 13The Performing
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Chapter 13photostories, soap operas
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Chapter 13These experiments, seen a
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Chapter 13Table 13.2 - Diversificat
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Chapter 13Figure 13.1 presents the
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Chapter 1313.5 The performing arts:
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Chapter 13developments. Moreover, t
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Chapter 13programmes to changed soc
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Chapter 13education colleges”) pr
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Chapter 13Table 13.5 - The Italian
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Chapter 13emblematic. The company r
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Chapter 14Chapter 14Contemporary Ar
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Chapter 14similar phenomena are now
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Chapter 14driving the growth of gal
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Chapter 14income for the state woul
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Chapter 14Table 14.1 - Accademie di
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Chapter 14and the perception of the
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Chapter 14situation. With very few
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Chapter 14completely. In other word
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Chapter 14find one’s find bearing
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Chapter 14Centro per l’ArteContem
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Charter 15Michelangelo Pistoletto
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Chapter 15Ambitions and Key Decisio
Page 343 and 344: Chapter 15Key decision 4On the dema
Page 345 and 346: Chapter 15Ambition 8. Culture and d
Page 347 and 348: Chapter 15Ambition 10. Express an I
Page 349 and 350: Chapter 15Creative cities and local
Page 351 and 352: Chapter 15Action 4 : Organise inter
Page 353 and 354: Chapter 15so hard in recent years t
Page 355 and 356: Chapter 15system. As the “global
Page 357 and 358: Chapter 15ObjectiveEncourage the en
Page 359 and 360: Chapter 15• stop agricultural and
Page 361 and 362: Chapter 152 Publishing, Radio and T
Page 363 and 364: Chapter 153 Computer, Software and
Page 365 and 366: Chapter 15ObjectiveRedesign the rel
Page 367 and 368: Chapter 15visitors but also taking
Page 369 and 370: Chapter 15ObjectiveSupport the inte
Page 371 and 372: Chapter 15local authorities in orde
Page 373 and 374: Chapter 15important invitation (for
Page 375 and 376: Notescountries must incorporate the
Page 377 and 378: Notesxlviii The Doxa-Mercury-Tourin
Page 379 and 380: Noteslxxv A recent study (D. Urruti
Page 381 and 382: BibliographyAntonelli, C. e Barbiel
Page 383 and 384: BibliographyCreplet F., Dupouet O.,
Page 385 and 386: BibliographyHall P. (1998), Cities
Page 387 and 388: Morelli M. (2003), Teoria e tecnich
Page 389 and 390: BibliographySacco, P.L., Tavano Ble
Page 391 and 392: BibliographyTorino Internazionale,
Page 393: AuthorsAuthorsPriscilla Altili - Pr
Page 397 and 398: AppendixConception andProductionDis
Page 399 and 400: AppendixPUBLISHINGConception andPro
Page 401: AppendixConceptionand ProductionARC
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