Mobile - Katz Marketing Solutions | Radio Advertising | Media Agency

the brands I see in commercials and I‘m always searching local news to find outwhat that teaser is all about. (There‘s a killer in a Southland neighborhood, is ityours?)The majority of mobile searchers are 18-29. 45% of this group uses mobile searchdaily.What are all these people searching for?40% of people are looking to buy something. Surprisingly, only 10% are looking for avisual response.As far as search ads go, 65% of those surveyed said they won‘t click. Ouch. Butbefore you panic, check this out:50% of people who click on ads, think they’re clicking on regular search results.Small screens and in-stream placements have a lot to do with this behavior. Surethat ad has a ―sponsored‖ logo in the corner but on my smartphone its so tiny, I can‘tread it!So let‘s wrap up with some good news: 90% of users regularly check the secondpage of search results to find what they want.Hear that? That‘s a sigh of relief from every blog and website who lost their searchranking in the last Google update.How‘s search working out for you?65