RESPONSIBLE ENTREPRENEURSHIP VISION DEVELOPMENT AND ETHICS

Exploring the factors that affect employees non-financial
motivation in Moldova’s private sector
Eugeniu SMESNOI 1 , Anastasios DIAMANTIDIS 2
1
City College, International Faculty of the University of Sheffield,
2
Business Administration and Economics Department, City College,
International Faculty of the University of Sheffield
1
eugeniu.smesnoi@gmail.com
Abstract: The purpose of the research was to explore the non-financial factors that affect employees
motivation within organizations in private sector. Moreover, how all these factors influence employees performance.
Based on academic literature were found fifteen motivational factors and discussed correlation
among them. Additionally, in order to obtain clear picture, all factors were presented in one research model.
The research model was proposed based on literature review, linking motivational factors with employees
motivation and employees performance. Based on the correlations presented in the research model were proposed
27 hypotheses that were tested using data from 133 questionnaires collected among employees in private
sector. In the study participated more than thirty private sector SMEs that are located in the biggest
cities from Moldova. The survey results were analyzed through SPSS statistical tools. The study showed
that all employees who have participated in the research have positive perception about non-financial motivation
factors. All hypotheses tested in the research model have been accepted. According to results, motivational
factors with stronger contribution on employees performance are promotion, teamwork, sense of
achievement, empowerment, and job engagement. Employees empowerment is the most significant predictor
of employees performance. The research contributes with knowledge in managerial motivation process,
presenting fifteen non-financial factors incorporated in one research model. In the study has presented comparative
data which in perspective can contribute to the academic literature, especially in emerging countries,
such as Republic of Moldova.
Keywords: non-financial motivators, extrinsic motivation, intrinsic motivation, employees performance.
Introduction
Every company has aim to be successful and get a constant progress in their business (Manzoor,
2012). Nowadays, companies are facing unpredictable environment where technological
changes require talented and qualified employees (Chew and Chan, 2008). Based on this,
companies should develop strong and positive relationship with employees (Manzoor, 2012).