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RESPONSIBLE ENTREPRENEURSHIP VISION DEVELOPMENT AND ETHICS

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Tourist production and regional development<br />

Marina METREVELI 1 , Irina GOGORISHVILI 2<br />

1<br />

Georgian technical University, Business Engineering Faculty, Georgia<br />

2<br />

lv. Djavakhishvili Tbilisi State University, Economics and Business Faculty<br />

1<br />

metrevelimarina7@gmail.com<br />

Abstract: The dominant place on the Georgian market belongs to the tourist service export, the inbound<br />

tourism. The development of local tourism, which must serve as a basis to develop the national tourist industry<br />

with its volume to exceed that of the international tourism, is of an irregular, unscheduled and instable<br />

nature. The goal of the study of the paper is to describe and characterize the tourist resources and means in<br />

different regions of Georgia and show their role in the economic development of the regions.<br />

The methods of the study were a systemic approach to tourist industries in the regions of Georgia and to<br />

the evaluation of the outcomes of the tourism development generally, and induction, deduction and statistical<br />

methods. The paper describes the cultural heritage of the regions of Georgia, which are the major tourist<br />

destinations and studies the prospects to develop the tourist production industries and infrastructure in the<br />

regions of Georgia. Based on the analysis of the mentioned resources and statistical data about the existing<br />

prospects, the importance of extending the role of tourist policy in the regions of Georgia to ensure the engagement<br />

of the local communities and settlements in the processes is shown. For the study we used the materials<br />

provided by the National Statistics Office of Georgia and Georgian National Tourism Administration.<br />

Keywords: tourist product, regional development, tourist policy, local communities, cultural heritage.<br />

Introduction<br />

The Social-Economic Development Strategy of Georgia “Georgia-2020” considers the priorities<br />

and problems to be solved to achieve long-term, sustainable and inclusive economic<br />

growth of the country. On the other hand, the regional development plays an important role<br />

in achieving the inclusive economic development. The international experience evidences that<br />

inclusive economic growth greatly depends not only on the efficient planning and realization<br />

of the general national, but regional development policy, too, and on the strong and competitive<br />

regions. The regional development is considered as a very important factor to achieve<br />

the general national success.<br />

We have recognized the comparative advantage and specifics of the region and identification<br />

and optimal use of the existing potential of the region as the priority of correct plan-

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