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India 2018

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434 <strong>India</strong> <strong>2018</strong><br />

Press Tours<br />

The media interactive sessions is the ‘Media Outreach Programme’ which is<br />

planned in selected state capitals on issues such as socio-economic<br />

development, infrastructure, development schemes etc. Under this initiative,<br />

important Union Ministers and senior officials of the concerned Ministries<br />

are invited to participate in the event for interaction with national and local<br />

media to highlight the important initiatives taken by the Government.<br />

Vartalaap is a programme organized for urban/rural journalists to keep<br />

them aware/updated about the various Central Government Flagship<br />

Schemes for the welfare of urban/rural populace.<br />

Feedback, Feature and Photo Services<br />

One of the important functions of the Press Information Bureau is to keep<br />

the Government informed of public perception about government policies<br />

and programmes as reflected in media. The feedback reports prepared by<br />

the PIB include inputs from the national English and Hindi dailies published<br />

from the capital, inputs from regional language newspapers as sent by the<br />

Regional/Branchoffices of the PIB, inputs from TV news channels, web<br />

media and magazines. PIB Officers provided feedback to their respective<br />

Ministries and Departments.<br />

The PIB officers also provided inputs regarding media trends on<br />

important matters relating to their Ministries/ Departments. As part of the<br />

Special Services, the Feedback Cell in PIB prepared daily digests and special<br />

digests based on news stories and editorials from National as well as<br />

Regional dailies and periodicals for the use by Ministries. The Feature Unit<br />

of the Bureau issued Features, success stories backgrounders, info-nuggets,<br />

photo-features which were also sent to the Regional/Branch Offices for<br />

translation and circulation to the local media. The Feature Unit of PIB has<br />

been issuing on an average over 200 features annually.<br />

International Film Festival of <strong>India</strong><br />

The Press Information Bureau was part of the IFFI 2016 to facilitate<br />

dissemination of Festival related information to media at the venue in Goa.<br />

It provided favourable and encouraging work environment and facilitated<br />

participation of the media persons in the festival. A total of 419 media<br />

persons were accredited through online registration process for the coverage<br />

of the Festival.<br />

News Agencies<br />

Press Trust of <strong>India</strong><br />

www.ptinews.com<br />

<strong>India</strong>’s largest news agency, Press Trust of <strong>India</strong> (PTI) is a non-profit sharing<br />

cooperative owned by the country’s newspapers with a mandate to provide<br />

efficient and unbiased news to all subscribers. Founded in August, 1947, PTI

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