1997 Swinburne Higher Education Handbook

Cook, P. (ed.) The Cinema Book. London, B.F.I., 1985
Grant, B.K. (ed.) Film Genre Reader. Austin, University of Texas
Press, 1986
Ray, R.B. A Certain Tadency of the Hollywood Cinema, 1930-
1980. Princeton, Princeton University Press, 1985
Schatz, T. Hollymod Genres. New York, Random House, 1981
Wood, R. Hollywood From Vietnam To Reagan. New York,
Columbia University Press, 1986
Cineaction, Cinema Papers, The Journal of Popular Film and
Television, Screen, Wide Angle, Film Comment
AM302 Radio Production and Criticism
4 hours per week Hawthorn Prerequisite: AM105 or
ALMlO4 and any other stage two media studies subect or
equivalent Assessment: continuous
A subject in the Bachelor of Arts
Objdves and Content
The course aims to introduce students to the theory and
practice of radio in Australia. Students are introduced to the
theoretical constructs and debates which have directed the
development of government policy, radio content and
programming. We also examine the historical factors which
have helped to shape the radio industry in Australia. We
consider the impact that radio has had on the lives of both
communities and individuals during the past seventy years.
We examine those aspects of radio which have set it apart
from other media - its ephemeral quality, its reliance on
orality and its intimate relationship to its audience. For
example, Potts in Radio in Australia argues that any human
society establishes itself by imposing form on the world of
natural noise. He points out that the aural space occupied by
radio has continually shrunk throughout the twentieth
century to the point where the complete privatisation of
sound via the Walkman has rendered sound consistent with
the individualisation of post-industrial society. Other
theorists, such as Marshall McLuhan, saw radio as having
the ability to 'tribalise' its listeners making it a potential
agent for great political change. We examine these and other
theories as they relate to the radio medium itself.
Finally AM302 is a production course and aims to equip
students with the skills necessary for successful participation
in radio production -. sound . recording, . . . editing, . panel
operation, voice production and interviewing are all
covered. While the acquisition of production skills is an
V)
c essential part of the course, the broader context of how
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3.
those skills can be applied is always kept in mind.
'a
a Recommended reading
(D
g. Strauss, N., Radiotext(e), Semiotext(e), Columbia University, New
York, 1993.
Potts, J., Radio in Australia, NSW University Press, Sydney,
1989.
Foucault, M. The Archeology of Knowledge and the Discourse on
Language. New York, Pantheon Books, 1972
Hicks, M. Radio on Radio. Swinburne, 1985 (Audio tapes)
Ong, W. Orality and Literacy. London, Methuen, 1982
AM306 Professional Attachment Program
Fifteen days Hawthorn Equivalent value - one semester
subject Prerequisite:: 5 media studies subjects Assessment:
continuous. AM306 is a pass/fil only subject.
A subject in the Bachelor of Arts
Objectives and Content
This subject is available during semester two to a limited
number of students. Those selected will be attached, after
consultation, to a variety of media organisations. There they
will be required to work under the direction of the
supervising staff member. The program will be overseen by
a member of the Swinburne media studies staff, and students
will be required to keep a diary account of their attachment.
Another stage three Media subject ALM3 1 0 is listed in
alpha-numeric order on previous pages.
AM31 1 Information Society: A Global
Perspective
3 hours per week Hawthorn 0 Prerequisite: ALMlO4 or
AM105 and two stage two media studies sutjects or equivalent
Assessment: continuous
A subject in the Bachelor of Arts
Obiech'ves and Content
This subject is an examination of media and
communications in the context of a post-industrial or
information society.
Key questions about the contemporary technological
revolution are addressed, such as who decides about new
technologies, and how, whose interests are served, how
national policies are fashioned, and whose information needs
will be met by these technologies of abundance. Crucial here
is a variety of political, social and ethical issues, including
vexed territory such as ownership and control of
information systems, privatisation and de-regulation of
broadcasting and telecommunications, corporate and
community information systems and international
information transfer. Considerable emphasis is placed on the
methodology of investigation, analysis of reports and
government inquiries, and the presentation of data and
information. Students are encouraged to present their work
in a form that will enable it to be available to the
community.
Recommended reading
Barr, T. The Electronic Estate New Communications Media and
Australia. Ringwood, Penguin Books, 1985
Barr, T. (ed.). Challenges and Change Australia's Information
Society, Melbourne, Oxford University Press, 1987
Brand, S. The Media Lab., New York, Penguin Books, 1988
Forester, T. (ed.), The Information Technology Revolution. Oxford,
Basil Blackwell, 1985
Reinecke, I. Connecting You ..., Ringwood, Penguin Books 1985
Roszak, T. The Cult of Information, New York, Pantheon Books,
1986
Another stage three Media subject ALM3 12 is listed in
alpha-numeric order on previous pages.