1997 Swinburne Higher Education Handbook

Centre for Innovation and Enterprise
Pty Ltd
Chief Executive Officer
Marcus Powe
Telephone: 9288 8717 Fax: 9650 3943
The Centre for Innovation and Enterprise Pty Ltd is a joint
venture between leading international professional services
firm Ernst & Young and Swinburne University of
Technology. It offers a range of postgraduate programs.
The Centre is a world leader in the teaching and research of
innovative management practices. It was the first academic
centre in the world to concentrate its postgraduate
management programs exclusively on the process of
innovation and the management of change. The Centre for
Innovation and Enterprise Pty Ltd (CIE) has a growing
network of national and international affiliations with
innovation-oriented centres of teaching, research and
practice.
Swinburne first offered a formal qualification (a Graduate
Diploma) in entrepreneurship and innovation in 1986. The
program was originally structured as an inter-faculty course
between the former faculties of Business and Engineering.
Gradually, the number of participants grew and the program
offerings were broadened with the addition in 1989 of a
Master of Enterprise Innovation (Coursework Masters) and
in 1992 a Graduate Certificate in Enterprise Management.
In 1991 a School of Innovation and Enterprise was
established within the then Faculty of Engineering, and the
existing Graduate Diploma in Management added to the
suite of programs. The Graduate Certificate in Training
Management was developed in 1992/3. Since 1993, CIE has
also offered its programs in Singapore and New Zealand,
thus fostering links for business opportunities in Asia and
the Pacific.
In 1994 the structure of the University was revised and the
School of Innovation and Enterprise became a Centre
within the School of Management in the Division of
Business, Humanities and Social Science.
Ernst & Young's Entrepreneurial Services division formed a
strategic alliance with the Swinburne CIE to further develop
its innovative award programs, training and consultation in
the fields of innovation and entrepreneurial theory and
practice.
Located at Ernst & Young's premises at 120 Collins Street,
Melbourne, the CIE offers:
accredited postgraduate programs in the areas of
innovation, entrepreneurship, management, and training
management - within Australia and overseas:
accredited postgraduate programs, short courses, and
training within corporations or other organisations,
both in Australia and overseas;
contract consulting services
specialised research.
The Centre for Innovation and Enterprise Pty Ltd is a
specific example of Swinburne's general commitment to the
provision of high calibre educational programs which are
simultaneously at the academic leading edge and directly
applicable to the specific needs of commerce and industry.
Media and Telecommunications
Centre
Head
Professor Trevor Barr
Telephone: 9214 81 06.
The Media and Telecommunications Centre, established in
1988, is based in the media studies subject area of the
Division of Business, Humanities and Social Science. Its role
is to initiate educational programs that will foster closer
cooperative connections with industry and the wider
community. The activities it has undertaken include:
in 1989, the establishment of the Commercial Radio
Course to provide training for those planning a career in
commercial radio;
in conjunction with media studies coursework in the
Bachelor of Arts program, the production of Swinburne
publications and publication of local community
newsletters;
the presentation of short courses on a variety of mediarelated
subjects (such as media regulation, techniques of
radio production, media in the classroom, media
awareness) and desktop publishing skills;
a publishing program of dossiers and monographs on
film, television and general media subjects;
research consultancies on telecommunications and
media in the Pacific, Asia and Australia;
a short course in international communications;
economics and regulatory policy.
The National Centre for Women:
Employment, Education and Training
Manager
Jeanette Learmont
Telephone: 9214 8633 Fax: 9214 8643
463 Burwood Road
The National Centre for Women (NCW) is an initiative of
Swinburne University of Technology. Within a national
framework, the Centre aims to promote and enhance the
education, employment and training of women in nontraditional
areas.
In order to meet this objective, the Centre provides, on a fee
for service basis, a range of services, products and research
findings which encourage the exchange of ideas and practices
between industry and post-secondary education. The NCW
undertakes consultancy on gender related issues especially in
regard to women in non-traditional areas. The Centre
conducts research relating to gender issues in employment,
education and training, particularly in areas which have
traditionally been dominated by men and develops resources
which will enhance women's prospects in the areas of
employment, education and training.
Swinburne Univenityof Technology 1997 Handbook 43