1997 Swinburne Higher Education Handbook

spoken English in order to assist them to successfully
complete the applied subjects in this course. Emphasis is
placed on the links between art/design/political and social
realities.
GD201/ Studio Projects 2A and 28
GD02
40 credit points each 10 hours per week each, full year
subjects Prahran Prerequisites: Studio Projects IA and IB,
(GDI 01, GD102, GDlll and GD120) Assessment:
continuous
These are second year subjects in the Bachelor of Design
(Graphic Design)
Content
Areas included in Studio Projects 2A design, methods of
production and computer-aided design.
Areas included in Studio Projects 2B photography,
typography, drawing and illustration
These subjects constitute a bridge between the formative
studies undertaken in Studio Projects 1A and 1B and the
applied studies of Studio Projects 3. The educational aim of
Studio Projects 2A and 2B is to bring the student to a high
standard of competence in the illustrative, symbolic,
typographic, written and verbal presentation of ideas. These
skills are used in the arrangement of sequential information
embracing publishing, advertising, sales-promotion,
merchandisine: " and public . relations, and also for noncommercial
areas such as education and community
organisations.
GD221 Design History and Critical Theory
20 credit points 3 hours per week, full year subject
Prahran Assessment: continuous Prerequisites: GDIOI,
GD102, GD111, GD120
A second year subject in the Bachelor of Design(Graphic
Design)
Content
In second year, History concentrates on developments in
design, art and popular culture from Post World War 2 and
International Modernism through to today and Post
Modernism. Emphasis is placed on exploring the political,
social and economic dimensions of design from within a
framework of critical design theory; the aim being to
3 encourage a critical discourse amongst students about design
and its role in society.
%
Y.
" GD303 Industrial Year
75 credit points full year subject Prahran (2 sems)
indusrrial experience Prerequisite: GD201, GD202 and
GD221 Assessment: continuous
A third year subject in the Bachelor of Design (Honours)
(Graphic Design)
GD322 Print Technology
5 credit points 2 hours per week Prahran Assessment:
continuous A third year subject in the Bachelor of Design
(Graphic Design) and the Bachelor of Design (Honours)
(Graphic Design)
Content
This subject investigates the theory and application of
modern print technology. It is not intended that this subject
will go deeply into the electronics, mechanics or chemistry
of printing, but rather explore the possibilities for design,
production and distribution created by modern
reproduction methods. These include type composition,
photo-mechanical processes (offset, screen, letterpress and
gravure), and studies of paper and other stocks.
This course will include the economics of production and
relate to sections of the course in business administration.
Visits to production houses are also arranged.
GD335 Design Culture
20 credit points 3 hours per week, full year subject
Prahran Prerequisite: GD201, GD202 and GD221
Assessment: continuous
A third year subject in the Bachelor of Design (Graphic
Design) and Bachelor of Design (Honours) (Graphic Design)
N.B. it is expected that for students to satisfactorily
complete this subject, additional time will be required to
visit galleries, exhibitions and performances.
Ob jedives
To facilitate a first-hand experience of art and design culture
and the place it occupies within the functioning of our
society.
Content
Various levels of cultural experience, encircling the personal,
the professional and the academic, will be explored. Regular
outLgs to exhibitions, performances, films, seminars aI;d
public forums form a major component of the program.
As part of the assessment students will create an experiential
diary consisting of a combination of written and visual
elements.
GD410 Studio Projects 4A
70 credit points 18 hours per week, full year subject
Prahran Prerequisite: Credit level or above in GD301
Studio Projects 3, GD335 and GD322 or GD303 Industrial
Year, GD335 and GD322 Assessment: teaching staff and
external design professionals convene to undertake assessment
of this unit.
A fourth year subject in the Bachelor of Design (Honours)
(Graphic Design)
N.B. additional work required outside scheduled hours,
including evenings and weekends
Content
Working in a professional atmosphere, emphasis is given to
developing the student's special capabilities through assigned
professional projects or self-defined problems, culminating
in a major design assignment.