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Ideas still<br />
pay!<br />
Anyone can find<br />
ideas,<br />
but successful exhibitors<br />
make ideas work for them *<br />
Whether you create, collect<br />
or adapt ideas, the main<br />
thing is to keep them stirring<br />
to build business for you.<br />
From Cover to Cover —<br />
BOXOFFICE Brims with Helpfulness<br />
*One exhibitor collected BOXOFFICE<br />
Stories on Children's Shows, and has<br />
boosted matinee business 100% by<br />
adapting them for his own theatre.<br />
As never before, better methods pay good<br />
dividends in show business. Men in high<br />
places and men in low places all have<br />
learned that it pays and pays to promote pictures—every<br />
day in every way . . . For good<br />
ideas in the news and in the service departments,<br />
read and use each issue of<br />
BOXOFFICE<br />
Nine Sectional Editions -To Fit Every Distribution Area<br />
=!4-D BOXOFFICE :: December 27, 195