Boxoffice-December.20.1952

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DALLAS—Members
. Movietime
MAJOR ACCOMPLISHMENTS
SEEN FOR INDUSTRY IN '53
Texas Leaders Anticipate
Progress on Harmony
Incentive Selling
of the executive board
oJ Texas COMPO expressed optimism and
enthusiasm on the business outlook ot 1953
lat a special year-end meeting here recently
;(19).
^Kyle Rorex, executive director, asserted;
A spirit or gratitude prevailed among those
'present for the successful year Just ending
And discussions of future plans reflected faith
jiind confidence In the activities for the com-
|;ng year."
!VIT.4L LEADERSHIP ESSENTIAL
Karl Hoblltzelle, founder and president of
Interstate circuit, stated: "The year 1953
ihould see Industry under less governmental
control as a result of the recent general election
which will mean the salvation of many
|;ypes of business including our own. It Is
Itally Important that we continue to pro-
Ide alert and competent leadership in order
t our standards of entertainment contly
Improve to serve an ever-lncreasngly
critical public."
R. J. O'Donnell. vice-president and geniral
manager of Interstate and national dlector
of Movietlme U.S.A.: "As a result of
lovietime and other COMPO activities we
ave made a definite step forward, but we
lave only begun to undertake the many ac-
»mpUshments that lie within the realms of
lur potentialities. Such great projects as
he Motion Picture World Exposition, schediled
for the Texas state fair In E>allas next
all, and subsequently the 22-car streamliner
(Jovietime train scheduled for a nationwide
our could be our greatest assets for sucess.
We look forward to a continuation of
he fine product coming out of Hollywood
can pre-sell these pictures In
dltion to selling the value and Importance
if our industry to the people."
)PTI>nSTIC ON REPE.AL
Col. H. A. Cole, chairman of the board of
Lllied Theatre Owners of Texas and national
lairman of the COMPO tax repeal camlign:
"We have every reason to believe that
efforts in the tax repeal campaign will
lar fruitful returns to the industry during
he coming year, but this will represent only
partial solution of our problems. The year
953 will see our thoughts directed toward
Stablishing interindustry harmony with the
itroduction of an 'Incentive selling program'
hich will benefit both exhibition and disributlon.
Thus will require a cooperative
|)jrit and a period of experimentation to
ive Its value, and I feel that Texas will
le the testing grounds for this Important
iroject."
Ed Rowley, president of Rowley United
leatres: "Cinerama represents a milestone
the progress of our industry, and In the
iming years could prove to be a revolutionchange.
Envisioning this probability we
[.hould begin now to make plans for transi-
(Continued on next page)
Foresee Important Gains in Motion Picture Industry
Henry Ileeve I'll i I Islcv Col. H. .\. < ole C Uudr KzrII
Ed Rowley Kyle Rorex Paul Short R. J. O'Donnell
Dallas Variety Folk Carve Turkey
With 80 Boys at Big Ranch Dinner
DALLAS—The dining hall at the Variety
Club Boys Ranch was filled to capacity on
Sunday evening (21) for the annual yuletide
party. Louis Charninsky, dressed as Santa
Claus, distributed the large number of practical
gifts to the more than 80 boys at the
ranch.
Al Reynolds, chairman of the Boys Ranch
committee, introduced the members of the
Boys Ranch committee who were seated at
the head table—Wilbur Marshall, Kendall
Way, Charles Darden, John Rowley and Bert
Graelz, and mentioned those unable to attend,
Harold Schwarz, Doctor O'Dell and Riddings
Lee.
Conley Lovelace, director of the home, introduced
the members of his staff to the as-
.sembled guests—Mr. and Mrs. W. W. Parker,
Mr. and Mrs. Jim Heath. Mr. and Mrs. Jay
Green, Mr. and Mrs. "Red" Teague and Mrs.
Lovelace. Claude Taylor still was in the hospital
as a result of a stroke suffered on
Thanksgiving day.
C. A. Dolsen, chief barker, introduced Mrs,
Dora Foster, director of the Freeman Memorial
clinic: Mrs. Glen Carson, director of
Hope Cottage, and Mrs. Edna Gladney of the
Edna Gladney Home in Fort Worth.
Dolsen spoke briefly about his interesting
experiences with the ranch, beginning with
his first acquaintance witli its activities at
Copperas Cove, and later "a great dream"
becoming a living reality at Bedford.
"A lot of credit is due many men." he said.
He gave Al Reynolds credit for aggressively
taking over the goals and plans of the previous
ranch committee and moving forward
with them.
"We have a great respect and appreciation."
he said, "for the people who go about
their work quietly, and with this in mind I
want to introduce Mrs. Reynolds and her
daughter Marjorie. who have spent hundreds
of hours in behalf of the ranch and for the
boys. Marjorie spent many hours instructing
the boys in the care of chickens, and Mrs.
Reynolds has done the sewing and repairing
of hundreds of items of clothing. They both
performed the herculean task of buying all of
these lovely gifts and wrapping each one
carefully for the boys."
"We have spent many years of time and
money, but now lets go over to the other
side and see what fine results we have
achieved. I am sure you will agree they are
well worUi the time and effort. Here is a boy
who spent eight years at the ranch and is
now in the world making his own way. He
left the ranch six years ago and Ls now a fine
citizen. Marine Sgt. Clifton Osborn from
Cisco, Tex. Another man with us tonight has
been away from the ranch two years and is
married and earning his way successfully,
Alton Brantley. We want these and all of
tContinued on next page)
bOXOFFICE December 27. 1952 sw 75