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Boxoffice-December.20.1952

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EA<br />

It's the story of "what made motion pictures great". . . the saga of eyefilling<br />

razzle-dazzle ... in the lobby . . . out in front . . . and on the screen<br />

... the big Box Office story ... of bill-posting that shouted about your li<br />

great attractions . . . heralds that sought out patrons and brought them in, in droves . . . and away-from-theatre dis<br />

plays that dazzled an eager public . . . with the oft-repeated news of glittering entertainment!<br />

This story isn't finished! A new chapter is just begun . . . with new big HITS . . . brighter, richer ACCESSORIES<br />

... and colorful, exciting new TRAILERS . . . with STANDEES and DISPLAYAWAYS .<br />

. . Novelty Advertising<br />

and COLORful new SPECIAL TRAILERS .<br />

. . the Showman's ammunition . . . that blasts resistance ... and builds<br />

patronage! ... to write a new chapter to the Showmanship Story ... A Best SELLER at any Box Office!<br />

nnnonni kJ pmifBoar <<br />

SERVICE =<br />

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