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Energy Systems and Technologies for the Coming Century ...

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R<strong>and</strong>omly, continuous up to ±50%Acceleration R<strong>and</strong>omly, continuous up to ±25%ServiceLocal air pollutionNo service agreement.Service to cover <strong>the</strong> servicing <strong>and</strong> maintenance, <strong>and</strong>repairs not covered by warranty, is included in <strong>the</strong>annual operating costs. Including free rental car.Like gasoline carLike diesel car50% of gasoline car (hybrid)No local emissions (electric or Hydrogen)Green house gas (CO2)Conventional car50% of conventional (hybrid)No CO2 emissions, Pure renewable energyIn order to identify protest bids <strong>the</strong> questionnaire used <strong>the</strong> following follow up-questionsto respondents who replied identically in all four games:You have chosen XX in all four games. Please indicate <strong>the</strong> reason <strong>for</strong> this choice below:• I believe XX were <strong>the</strong> most profitable in all four games.• I do not think that XX is sufficiently reliable.• I believe XX was too expensive.• I do not think XX is safe enough.• I did not know what to choose.• As I think XX is more environmentally friendly, o<strong>the</strong>r characteristics are lessimportant.2.2 SPThe sampling of alternatives is based on a r<strong>and</strong>om uni<strong>for</strong>m probability. This maynot be <strong>the</strong> most efficient design. However, since we ask a large number ofrespondents thuis is no problem parameter estimates will be estimated with largeprecision ans significance anyway. Fur<strong>the</strong>rmore, using this approach we will beable to analyse all parameters <strong>and</strong> interaction effect.Each choice exercise includes three generic monetary attributes, which arecustomized to each respondent individually. Monetary attributes constitute <strong>the</strong>most important consideration of households willing to purchase a vehicle. Thisexperiment summarizes <strong>the</strong> monetary costs under three attributes: <strong>the</strong> purchaseprice, <strong>the</strong> annual fuel <strong>and</strong> maintenance cost. The annual fuel cost is computed as<strong>the</strong> product between <strong>the</strong> number of kilometres <strong>the</strong> vehicle would be driven peryear, as specified by <strong>the</strong> respondent earlier in <strong>the</strong> survey, <strong>and</strong> <strong>the</strong> average fuelcost per kilometre, which is calculated based on <strong>the</strong> vehicle just purchased by <strong>the</strong>respondent.Page 3 of 12Risø International <strong>Energy</strong> Conference 2011 Proceedings Page 324

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