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B2B Integration : A Practical Guide to Collaborative E-commerce

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4.8. Convergence of EAI and <strong>B2B</strong>i<br />

Enterprise Application <strong>Integration</strong> (EAI) 121<br />

The lines between <strong>B2B</strong>i and EAI are quickly becoming blurred.<br />

Traditional EAI middleware has been characterized by the integration<br />

of back-office applications and front-office activities. But many of the<br />

traditional EAI services are also a necessity in many of <strong>to</strong>day's <strong>B2B</strong>i<br />

models; and EAI middleware vendors have been quick <strong>to</strong> capitalize on<br />

this fact. The entire EAI, <strong>B2B</strong>i and enterprise software marketplace is<br />

converging, merging and morphing at a rapid pace.<br />

This convergence is most apparent in the latest generation of<br />

middleware products where <strong>B2B</strong>i and EAI software share many common<br />

features, including:<br />

• Data transformation;<br />

• Use of application-specific adapters and APIs;<br />

• Messaging;<br />

• Intelligent routing; and<br />

• Workflow/process management.<br />

E-business software vendors such as IBM and BEA are combining<br />

EAI and <strong>B2B</strong>i services under one product. These vendors are taking the<br />

EAI integration process <strong>to</strong> the next logical step by 'wrapping' and<br />

publishing traditional EAI method-level components as Web services<br />

via XML/SOAP and UDDI. As an example, IBM's WebSphere not only<br />

provides all the method-level and transactional integration of a distributed<br />

object application server (via EJB), but will also be able <strong>to</strong> 'wrap' the<br />

Java Beans in a SOAP-compliant XML interface and publish the services<br />

using UDDI <strong>to</strong> facilitate <strong>B2B</strong> communication.<br />

Traditional ERP, SCM and CRM vendors are now developing software<br />

solutions across the entire spectrum of the enterprise. The traditional<br />

'silo' vendors, those who concentrate on one type of solution, will<br />

either expand their offerings, merge with other vendors, or just disappear<br />

from the enterprise software business al<strong>to</strong>gether. The new breeds of<br />

enterprise solutions are 'Internet-ready' with out-of-the-box Web/browser<br />

and mobile capabilities. In addition, the software will support <strong>B2B</strong><br />

pro<strong>to</strong>cols providing seamless integration and allowing rapid deployment<br />

in<strong>to</strong> <strong>B2B</strong> marketplaces.

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