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B2B Integration : A Practical Guide to Collaborative E-commerce

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362 <strong>B2B</strong> <strong>Integration</strong> — A <strong>Practical</strong> <strong>Guide</strong> <strong>to</strong> <strong>Collaborative</strong> E-<strong>commerce</strong><br />

new auctions, check status and submit bids. After six months, it has<br />

been determined that 40% of bids at bluecycle.com arrive from mobile<br />

phones. Focus groups have shown that early users find the service <strong>to</strong> be<br />

indispensable, which may be a harbinger of things <strong>to</strong> come in associated<br />

industries which require specific, timely information.<br />

12.5.2. <strong>B2B</strong> wireless portals<br />

The EIP (enterprise information portal) is a term for a Website that<br />

serves as a single point of access <strong>to</strong> a company's information and<br />

knowledge base for employees and possibly for cus<strong>to</strong>mers, business<br />

partners and the general public as well. The value of the enterprise<br />

portal lies in its ability <strong>to</strong> provide a single access point <strong>to</strong> disparate<br />

information for diverse individuals. With wireless access and the unique<br />

ability of the mobile device <strong>to</strong> offer end-users a personalized and<br />

remote communications device, the role of portals will rise in importance<br />

as a link and gateway <strong>to</strong> various corporate services. Users will be able<br />

<strong>to</strong> access services and content that leverage the unique features of<br />

mobility, such as location and time sensitivity of information, that fixed<br />

Internet portals cannot provide.<br />

The ability <strong>to</strong> provide wireless access <strong>to</strong> portal content will be<br />

increasingly important <strong>to</strong> remote workers. The ways in which portal<br />

products aggregate, integrate and access content vary substantially.<br />

Some are built around crawling or polling technologies that essentially<br />

build indexes and schemas that identify content <strong>to</strong>pics and locations.<br />

Others integrate with specific content and data sources <strong>to</strong> expose content<br />

from these sources via the interface. In this environment it is important<br />

<strong>to</strong> consider support for wireless standards in any corporate portal strategy.<br />

The Delphi Group considers that, despite the rapid competition and<br />

innovation among manufacturers of mobile information appliances, the<br />

real innovation in ubiqui<strong>to</strong>us computing lies in extending the business<br />

portal software <strong>to</strong> new devices. Their research found that what they<br />

refer <strong>to</strong> as the 'untethered' business portal is the vital link for the<br />

mobile workforce and that it contributes greatly <strong>to</strong> making the entire<br />

concept of mobile access for <strong>B2B</strong> effective.<br />

Linking such activities <strong>to</strong> wireless devices and the increasing numbers<br />

of workers away from the office are now vital considerations. For

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