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B2B Integration : A Practical Guide to Collaborative E-commerce

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Components, Benefits, Challenges and Applications of <strong>B2B</strong> <strong>Integration</strong> 27<br />

Messaging<br />

Middleware<br />

Application ptppiicauuu<br />

A ^~<br />

packages *cP' .*-<br />

Databases<br />

(ERP,CRM..) \& «rf*»\V<br />

.irfk j j.**"* . - Internal Business — -<br />

A^<br />

j ** Processes<br />

^"-^•"* Legacy Systems<br />

Database<br />

Interfaces<br />

Figure 2.2. — Enterprise Application <strong>Integration</strong> components<br />

2.2.3. Business Process Management (BPM)<br />

<strong>B2B</strong>i is as much about business process management as it is about<br />

technology. <strong>B2B</strong>i implementation provides every corporation with the<br />

opportunity <strong>to</strong> redefine and au<strong>to</strong>mate core business processes, which<br />

results in streamlined business operations and reduced cost.<br />

BPM for <strong>B2B</strong>i is focused on how business partners can refine their<br />

business processes so that the applications supporting them can be<br />

seamlessly integrated. With effective BPM, companies can become a<br />

part of a unified business process flow and unified supply chain.<br />

Unified workflows allow the dynamic sharing of state information<br />

among trading partners, through which all communication can be tracked<br />

and recorded. Since <strong>B2B</strong> transactions can span over multiple days,<br />

unified workflows become critical in ensuring the completion of<br />

au<strong>to</strong>mated business transactions.<br />

2.2.4. Extensible Markup Language (XML)<br />

XML (Extensible Markup Language) is a technology based on open<br />

standards that standardizes and simplifies the communication of business

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