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Asking Questions - The Definitive Guide To Questionnaire Design ...

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ASKING QUESTIONS THAT EVALUATE PERFORMANCE 215<br />

so than it might seem. Well-documented job analyses can be<br />

used over time, and some jobs share similar responsibilities<br />

and can be grouped accordingly into a single set of responsibilities<br />

and task statements.<br />

2. For each job, develop scales that are specifically related to performance.<br />

This includes defining the performance dimensions<br />

and listing statements of behavior that indicate the desired<br />

performance within each dimension.<br />

3. Inform both managers and employees of the dimensions<br />

that will be evaluated and the purpose the data will serve.<br />

This is important to the earlier notion of perceived fairness.<br />

This helps gain both managerial and employee acceptance<br />

and active participation in the new rating system.<br />

4. Select an employee evaluation format that is acceptable to<br />

the organization. Although there is little evidence suggesting<br />

any one format is superior to another, there are definitely<br />

strategic approaches to designing performance reviews that<br />

will be covered in this book. As a result, a number of appropriate<br />

scales and formatted alternatives can be developed,<br />

and the organization should select the format judged to be<br />

most acceptable by the majority of users. <strong>The</strong> selection might<br />

be based on polling for raters with respect to their preference.<br />

In the end, although scales are only different on the surface,<br />

if the performance dimensions and tasks have been communicated<br />

in a thorough manner, disagreements over the evaluation<br />

form will be minor or even irrelevant.<br />

5. Make certain that managers are capable of accurately rating<br />

employees. Provide training to those who will be using the<br />

new forms and who are required to submit reports. It is also<br />

important to be certain that enough time has been provided<br />

for the evaluations to take place. <strong>The</strong> amount of time provided<br />

to the process can be seen as an indication of its importance.<br />

Rushed ratings may actually have a lower cost-benefit ratio to<br />

the organization than no ratings.

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