Asking Questions - The Definitive Guide To Questionnaire Design ...

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44 ASKING QUESTIONS Figure 2.5. Questions on Childrearing. 1. Where does your son/daughter regularly play or spend his/her free time? (Check all codes that apply.) At home In school In someone else’s house Just outside the house or in the yard In the street In a playground or park In a community building or community center Other (Specify) Don’t know 2. Does your son/daughter have a place at home where he/she can read or study in quiet? Yes No 3. Do you have any special time you set aside for being with children? Yes No 4. a. Do any of the following ever take care of your children? Neighbors Yes No Relatives Yes No Friends Yes No Teenagers Yes No Daycare center Yes No Nursery school Yes No Something else (Specify) (If all “No,” skip to Q. 7.) b. In an average week, how many hours are your children/is your child taken care of by someone other than yourself/you or your husband? hours Source: Survey Research Laboratory, 1978.
ASKING NONTHREATENING QUESTIONS ABOUT BEHAVIOR 45 synagogue is a deliberate event and does not just happen. The same question asked in the General Social Survey simply asks, ”Are you, yourself a member of a church or synagogue?” Readers may wonder whether religion is a sensitive topic. For several decades the U.S. Census and other government sample surveys have not asked about religion because of concerns about the separation between church and state. Nevertheless, nongovernmental survey organizations have uniformly found that religion is not a sensitive topic and that reports of religious behavior are easy to obtain. In behavior questions the word you may often be confusing, since it may refer to the respondent or to all the members of the household. To avoid this confusion, use of “you, yourself” is often helpful when there may be ambiguity. Figure 2.6. Questions on Religion. A. Do you happen to be a member of a church or synagogue, or not? Member Not a member (Skip to Q. 2) B. Did you, yourself, happen to attend church or synagogue in the last seven days? Yes No Source: Gallup, 2001. Lawyers’ Survey Special problems arise in non-household surveys. The lawyers’ survey (Figure 2.7) was conducted by mail. This may well be an advantage for questions such as 3B and 3C, which ask for information on number of attorneys and other employees in the firm. In large firms the respondent would probably not have this information at hand and would need to spend a little time getting the count. Many business surveys are done by mail, so that respondents have a chance to collect the information. An alternative is to
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Asking Questions The Definitive Gui
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Norman M. Bradburn Seymour Sudman B
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Copyright © 2004 by John Wiley & S
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viii CONTENTS 12. Asking Questions
Page 13 and 14: Preface This book is a revised and
Page 15 and 16: PREFACE xiii trate some of the subt
Page 17 and 18: The Authors Norman M. Bradburn (Ph.
Page 19: Asking Questions
Page 23 and 24: Chapter One The Social Context of Q
Page 25 and 26: THE SOCIAL CONTEXT OF QUESTION ASKI
Page 51: THE SOCIAL CONTEXT OF QUESTION ASKI
Page 55 and 56: Chapter Two Asking Nonthreatening Q
Page 57 and 58: ASKING NONTHREATENING QUESTIONS ABO
Page 63: Figure 2.4. Household Health Diary.
Page 75 and 76: Source: U.S. Bureau of the Census,
Page 97: ASKING NONTHREATENING QUESTIONS ABO
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94 ASKING QUESTIONS drinkers—may.
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96 ASKING QUESTIONS Figure 3.8. Que
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98 ASKING QUESTIONS Figure 3.9. Que
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100 ASKING QUESTIONS It must be rec
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102 ASKING QUESTIONS To illustrate
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104 ASKING QUESTIONS This applies t
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106 ASKING QUESTIONS When some resp
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108 ASKING QUESTIONS drinking quest
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110 ASKING QUESTIONS them less thre
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112 ASKING QUESTIONS Determining th
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114 ASKING QUESTIONS carefully for
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Chapter Four Asking Questions About
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ASKING QUESTIONS ABOUT ATTITUDES AN
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Chapter Five Asking and Recording O
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ASKING AND RECORDING QUESTIONS 153
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180 ASKING QUESTIONS 2. Consider wh
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182 ASKING QUESTIONS Figure 6.2. Qu
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184 ASKING QUESTIONS Specific knowl
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186 ASKING QUESTIONS question. Anot
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192 ASKING QUESTIONS Resident Infor
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194 ASKING QUESTIONS It must be rec
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196 ASKING QUESTIONS Figure 6.10. Q
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198 ASKING QUESTIONS Figure 6.11. S
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200 ASKING QUESTIONS Figure 6.11. S
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202 ASKING QUESTIONS question indic
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204 ASKING QUESTIONS state or count
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206 ASKING QUESTIONS respondents wi
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208 ASKING QUESTIONS answers, most
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210 ASKING QUESTIONS on the Web sin
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Chapter Seven Asking Questions that
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ASKING QUESTIONS THAT EVALUATE PERF
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• Depends heavily on employee’s
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244 ASKING QUESTIONS make a particu
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246 ASKING QUESTIONS on demographic
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248 ASKING QUESTIONS Table 8.1. Eig
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250 ASKING QUESTIONS domain and rel
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252 ASKING QUESTIONS Seven Steps to
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254 ASKING QUESTIONS the frequency
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256 ASKING QUESTIONS The fourth ste
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258 ASKING QUESTIONS empty cells. I
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Chapter Nine Asking Standard Demogr
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ASKING STANDARD DEMOGRAPHIC QUESTIO
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Chapter Ten Organizing and Designin
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ORGANIZING AND DESIGNING QUESTIONNA
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Fill- Ins Easily done with a Possib
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Chapter Eleven Questionnaires from
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QUESTIONNAIRES FROM START TO FINISH
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Chapter Twelve Asking Questions FAQ
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ASKING QUESTIONS FAQS 325 tain you
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Do you own an IBM-type of PC? Yes
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ASKING QUESTIONS FAQS 329 Ranking q
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ASKING QUESTIONS FAQS 331 guish bet
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ASKING QUESTIONS FAQS 333 activitie
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336 BIBLIOGRAPHY AND RECOMMENDED RE
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348 GLOSSARY object. The term belie
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350 GLOSSARY are entered directly i
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352 GLOSSARY the sex of the respond
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354 GLOSSARY of an IBM card is a on
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356 GLOSSARY individual difference
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358 GLOSSARY overreporting, underre
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360 GLOSSARY because of illness or
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362 GLOSSARY response effect A gene
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364 GLOSSARY questionnaires list th
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Index A Ability, measuring, 197-202
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INDEX 369 Denver, 86; Community che
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INDEX 371 Library card ownership, 8
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INDEX 373 preferences, 167-168; thr
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Appendix A List of Academic and Not
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APPENDIX A 377 Phoenix, AZ 85003-17
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APPENDIX A 379 Fax: 310-206-4453 E-
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APPENDIX A 381 800 Florida Ave., N.
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APPENDIX A 383 E-mail: jbason@arche
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APPENDIX A 385 Phone: 312-996-5300
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APPENDIX A 387 Phone: 785-532-5510
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APPENDIX A 389 Center for the Study
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APPENDIX A 391 Ann Arbor, MI 48106-
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APPENDIX A 393 731 Oldfather Hall L
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APPENDIX A 395 New York Marist Coll
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APPENDIX A 397 Cornell University I
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APPENDIX A 399 225 South Main St. A
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APPENDIX A 401 121 University Pl. P
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APPENDIX A 403 South Dakota Busines
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APPENDIX A 405 Public Policy Resear
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APPENDIX A 407 E-mail: sesrc@wsu.ed
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APPENDIX A 409 England National Cen
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412 APPENDIX B PLEASE CIRCLE ONE CO
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414 APPENDIX B 14. Who purchased th
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416 APPENDIX B 23. What racial/ethn
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Faculty Retention Survey December 2
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2. Professional Life Important to y
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4. Environment Important to you Imp
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Appendix D Kinko’s: Open-ended Se
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